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Digital Marketing Courses NYC

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Digital Marketing Courses Coming up in New York

Introduction to Content Strategy

Content strategists work with marketing, editorial, user experience, and design teams on how to produce the best content for a brand (or independent publisher's) goals, and content strategy is a component of digital strategy that focuses on how, why, where, and when you should create and share content. During this class, you'll get an overview...

$60
No Upcoming Schedules
Beginner
(1004)
Social Media Analytics

In this course you’ll delve into the actual practice of digital analytics for understanding, interpreting, and building improvement recommendations for social media and mobile marketing campaigns. Learn how to apply digital analytics planning concepts from set-up requirements to reporting and analysis. Review the key performance metrics used to...

$395
6 sessions
No Upcoming Schedules
All levels
(299)
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Digital Marketing For Business Growth

The success of every company lies in its customer base. This full day workshop will help you improve your ability to generate excellent content to attract target customers, understand what impact your marketing activities are having on your business and optimize your digital marketing strategy for maximum effectiveness and growth. This workshop is...

$210
No Upcoming Schedules
All levels
(1004)
Advanced Email Marketing

You’ve got a handle on marketing basics like email construction and subscriber acquisition, but what do you do when you need to take your marketing acumen to the next level? In this workshop, you’ll learn new techniques that will help you craft a brand voice and engage your audience through marketing materials. You’ll get hands on experience...

$60
No Upcoming Schedules
Advanced
(1004)
Growing on Twitter: How to Build Communities

Entrepreneurs, startups, marketers, growth hackers, and social media staff could all benefit from a better understanding of how to enhance their brand using Twitter. In this class, you’ll learn how to build a following on Twitter and find out the best practices for engaging your following. You’ll discover how to tap into Twitter’s social graph...

$35
No Upcoming Schedules
All levels
(1004)
Twitter: Acquiring Your First 1000 Users

Entrepreneurs, startups, marketers, growth hackers, and social media staff could all benefit from a better understanding of how to enhance their brand using Twitter. In this class, you’ll learn how to build a following on Twitter and find out the best practices for engaging your following. You’ll discover how to tap into Twitter’s social graph...

$35
No Upcoming Schedules
All levels
(1004)
Rules of Engagement

This workshop will take you through how to set up a social marketing strategy that helps guide users in this journey, taking them from just merely being aware to becoming true brand advocates. Engagement is one of the hottest metrics in social marketing. While there are a number of ways to measure engagement, the concept can still feel nebulous....

$35
No Upcoming Schedules
All levels
(1004)
Online Campaign Management

In this workshop, you’ll learn how to set up, manage, and measure their online marketing campaigns using a mix of free tools such as Google Analytics, URL builder, and bit.ly. You’ve selected a good mix of marketing channels, identified the appropriate target audience(s), and launched your marketing campaign. But are you set up to start immediately...

$30
No Upcoming Schedules
Intermediate
(1004)
Go-To-Market Strategy

Creating a marketing strategy is one of the most important aspects of launching your new product or platform. In this class, you’ll gain a clear understanding of what a go-to-market strategy is, why it is important, and how to develop your own. By learning the necessary steps to take and components to know in developing your own strategy, you’ll...

$60
No Upcoming Schedules
All levels
(1004)
Relationship Building: Social Selling Workshop

In today’s marketplace, buyers look for products and services on the Internet and ask colleagues and friends for recommendations before they even talk to a salesperson. Being able to leverage these social spheres is instrumental for any successful business.  In this workshop, you’ll learn best practices in social selling by examining how...

$35
No Upcoming Schedules
All levels
(1004)

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Need to Know: Evaluating Startup Ideas

You'll learn how to develop a product people really need by uncovering these needs well in advance. Before you write one line of code, before you hire a large team, before you take a big risk, you'll learn how to evaluate if people need your product through three activities to learn from your future customers. Many startups and businesses are being...

$40
No Upcoming Schedules
All levels
(1004)
Lean Marketing

This Lean Marketing workshop will dive into the fundamentals: what is lean and agile methodology and why is it beneficial to adopt? Then, using insights gleaned from brand best practices and entrepreneurial methodology with the approach, “Think like a Brand. Act like a Startup.” The workshop will explore how to create a customer-centric focus with...

$55
No Upcoming Schedules
All levels
(1004)
The Art and Science of Distribution Hacking

In this workshop, we'll learn how to: Use Paid Channels (like Google Adwords/Facebook Ads) for customer acquisition? Scale your customer acquisition for increased sales and ROI? Make your advertising dollars more accountable? Grow your customer acquisition and accelerate revenue by optimizing to the RIGHT KPIs? Digital marketing is becoming...

$150
No Upcoming Schedules
All levels
(1004)
Developing Your Brand on Facebook and Twitter

This workshop will explore how users interact with brands online, and how businesses can deliver great content via Twitter and Facebook. Gone are the days when a brand was simply a logo and a catch phrase. Social media is facilitating a two-way dialogue between customers and companies, both large and small. Customers can now interact with and directly...

$69.24
No Upcoming Schedules
All levels
(1004)
Ins and Outs of Facebook Advertising

This class will dive into Power Editor and Ads Manager with detailed demonstrations on how you can set up, track, and evaluate Facebook ads on your own. You’ll also learn how to approach working with a preferred marketing director (PMD) and discuss examples of companies that have successfully used Facebook ads. Unlocking and scaling new marketing...

$50
No Upcoming Schedules
All levels
(1004)
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