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General Assembly Classes Coming up in New York
77 classes have spots left
Facebook Advertising for the Win
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Facebook is a juggernaut with over 1.74 billion monthly active users. In this workshop you will get insights and practical lessons from the field, you’ll learn how to make the most of Facebook advertising in this fast-paced, hands on class. We’ll focus on highly specific hacks that will help you cut through the noise and acquire new users to grow...
Digital Marketing Bootcamp
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
The digital landscape is moving at lightning speed. Every industry has been affected by the advances in digital—from retail to brands and agencies. Has your manager recently assigned a digital marketing role to you? Are you a project or account manager at a creative agency? Do you work for a small company or a start-up, and handle all things digital...
SEO Training for Startups & Beginners
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Learn how to rank your website at the top of search engines, like Google. Search Engine Optimization (SEO) is more important than ever if you’re interested in driving targeted traffic to your website. We’ll share the strategies for creating an effective SEO campaign that improves your online visibility and brings potential customers to your company...
User Experience Design Bootcamp
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
As technology changes and more media outlets compete for customers’ time, providing an enjoyable experience is critical to both attracting and keeping users. This class aims to demystify UX by giving a practical and simple introduction to what UX is while also explaining some of its core concepts of usability. This is a field that affects...
Digital Marketing: Key Concepts and Metrics
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
The digital landscape is moving at a lightning fast pace. Every industry has been affected by the advances in digital, from retailers to brands and agencies. This class covers the fundamentals of digital marketing, and introduces you to the key channels, concepts and metrics. Grasp online marketing basics, get your head around the technical jargon...
Social Media Monitoring & Analytics: How, What, & Why
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Understanding metrics, stats and social analytics is key to creating, monitoring and adjusting social strategy and goals. With this in mind, digital marketers must know what they are looking for, which stats impact their previously set goals and how they can use analytics to fine-tune their content, engage with users and enhance their social presence. ...
Programming for Non-Programmers - The Basics
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Are you a creative or entrepreneur that wishes you could speak tech with your web development team? Maybe you wish you could code a bit yourself? Programming for Non-Programmers is workshop series at General Assembly designed to help non-programmers communicate more efficiently with developers or to help aspiring developers get started. Takeaways...
Public Speaking Workshop with Video Feedback
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
This workshop is limited to 8 attendees who will get live expert coaching as well as video recording and playback to get clarity on exactly where they can strengthen their presentation skills. You will leave this workshop having had the physical experience of being in front of a group, watching yourself on video and gain valuable insight into how you...
Social Media Strategy Mapping
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Social media initiatives don’t start when you register a Facebook or Twitter account and start posting announcements, it begins much sooner. In this workshop, you’ll be taken through how to understand social media platforms and learn how to develop and implement an actionable social media strategy. You’ll learn how to structure your social media...
Intermediate Excel: Formulas & Functions
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
The Intermediate Excel: Formula and Functions workshop is designed for students who have mastered the material from the Excel at Excel workshop and are looking to build upon those skills. Given that there lacks an enforceable prerequisite, the workshop does review a few topics from the Excel at Excel workshop, including conditional math functions and...
Programming for Non-Programmers Bootcamp
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Are you a creative or entrepreneur that wishes you could speak tech with your web development team? Maybe you wish you could code a bit yourself? Programming for Non-Programmers is workshop series at General Assembly designed to help non-programmers communicate more efficiently with developers or to help aspiring developers get started. Session I:...
Adobe Photoshop Bootcamp
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Photoshop is the industry standard photo image editing software for print and digital output. In this hands-on introductory workshop, we will walk through Photoshop's basic capabilities and use tools and techniques to edit images and create visual design mock-ups - no design experience required! This bootcamp will help students visualize products...
Facebook Advertising Bootcamp
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
To become a great Facebook Marketer, you have to truly master the nuances of the platform, and leverage industry vetted best practices. In this hands on Bootcamp, you'll discover how to go beyond just boosting posts by leveraging Custom Audiences and advanced Bidding Strategies. You’ll also learn how to properly measure and optimize your campaigns...
Intro to Agile and Scrum
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Originally designed for software development, Scrum is becoming one of the most popular ways to organize a project today. In this class, we'll define Agile and Scrum and explore the rise of Agile and how Scrum fits within the Agile principles. Using real world examples and a practice exercise, we'll then review how Scrum works and what makes...
Google Analytics Bootcamp
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General Assembly
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Flatiron
10 E 21st St 3rd Fl, New York, New York 10010
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends. You will learn the lean smart way to gain customer insights and then turn these into actions that will drive your business forward. Takeaways In-depth understanding of how Google Analytics can improve the student’s...
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