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SEO Private Training

Learn the essential marketing skills of Search Engine Optimization (SEO) in this comprehensive course. Gain a competitive edge by mastering keyword analysis and optimization techniques, ensuring your website ranks high on search engines. Enhance your marketability and boost your brand's recognition in the digital landscape.

  • All levels
  • 13 and older
  • $399
  • Earn 10% Rewards
  • Price Lock
  • 185 Madison Ave, New York, NY & Virtually Online
  • 3 hours

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  • $399
  • 3 hours

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Class Description

Description

What you'll learn in this seo class:

Search Engine Optimization (SEO) is a critical marketing skill. It’s an essential part of any growing business and ensures your website ranks high on search engines for specific keywords. Good SEO not only grows your brand’s recognition but helps maintain its relevance in an increasingly competitive digital landscape.

In this two-day bootcamp, familiarize yourself with the fundamentals of SEO and gain an edge over your competition through hands-on lessons in search engine optimization and competitive keyword analysis.

This SEO Bootcamp is intended for business owners, marketers, and front-end developers who want to enhance their marketability. For more information about the topics covered in the course, please refer to our syllabus below. 

What You’ll Learn:

  • Intro to SEO & the benefits of SEO
  • How Search Engines Rank Websites
  • Keyword Research Techniques
  • Techniques for Writing SEO Content
  • On-Page Optimization Best Practices
  • Off-Page Optimization
  • Link Building Strategies
  • SEO Tools to Spy on Your Competition
  • The proper way to setup your website structure for SEO
  • Mobile SEO: Key elements for mobile optimization
  • SEO Audit: what is it & which tools to use
  • Measuring & Reporting on SEO Success

Course Syllabus

  • Introduction to Search Engine Optimization
  • Keyword Research
  • Competitive Analysis
  • SEO Content
  • On-Page Optimization
  • Off-Page Optimization
  • Designing for SEO
  • Mobile SEO
  • Video Optimization
  • SEO Audit
  • Measuring & Reporting on SEO Success

Learn more about SEO Bootcamp at Noble Desktop.

Syllabus

Introduction to Search Engine Optimization

  • What is search engine optimization
  • Meet the search engines
  • How search engines work
  • SEO impact on businesses

Keyword Research

  • What is a keyword
  • The different types of keywords
  • Examining the intent behind a keyword
  • Understanding the progression of a search query
  • Steps to keyword research
  • How to find the best keywords to target
  • How to discover your competitors keywords
  • Competitive keyword analysis
  • Keyword research tools
  • Keyword research lab

Competitive Analysis

  • How to identify your competitors?
  • What to analyze?
  • How to use your competitive analysis for keyword targeting?

SEO Content

  • What is SEO content
  • Different types of SEO content
  • Steps to creating SEO content
  • How to factor in your customer buying journey when creating SEO content
  • How to evaluate your competitors content

On-Page Optimization

  • What is on-page optimization
  • Elements of on-page optimization
  • How to optimize Meta data?
  • The importance of sitemaps
  • Examining the perfectly optimized web page
  • On page optimization lab

Off-Page Optimization

  • What is off-page optimization
  • The role of backlinks
  • Best practices for link building
  • How to build internal site links
  • How to get backlinks
  • Strategies for achieving high ranking

Designing for SEO

  • How to structure your website
  • How to organize your web pages
  • How to design your website navigation
  • How to use rich snippets/structure data
  • What are Meta robot tags
  • How to use Meta robot tags
  • What are 404 error pages
  • Tips for creating 404 error pages
  • What are 301 redirects
  • How search engines handle 301 redirects
  • The importance of canonicalization
  • How to implement canonicalization
  • How website speed influence your rankings and how to improve it

Mobile SEO

  • Factors that influence Mobile SEO
  • The importance of Mobile SEO
  • A look at options for creating mobile friendly websites
  • Characteristics of mobile websites
  • Creating mobile focused content

Video Optimization

  • Step to YouTube Video Optimization
  • Keyword Research for Video Optimization
  • How to Optimize YouTube Videos
  • Factors that Affect Your Video Ranking
  • Types of Videos to Create
  • How to Promote Your Videos

SEO Audit

  • What is an SEO Audit?
  • How to conduct an SEO Audit?
  • Tools for conducting an SEO Audit?
  • SEO Audit Lab

Measuring & Reporting on SEO Success

  • KPIs for Organic Search
  • How to Report on SEO Progress
  • Demystifying SEO Reports

Refund Policy

  • Students may cancel up to 14 days before the class/program start date and receive a refund, less the registration fee (10% of the undiscounted course price). 
  • Cancellations within 14 days are not permitted, but students may reschedule up to three business days before the class start date.
  • For cancellations and reschedules, please email us at [email protected]"

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Noble Desktop

Noble Desktop is a renowned educational institution that specializes in providing comprehensive training in various creative and technology-related fields. Established in 1990 and headquartered in New York City, Noble Desktop has earned a stellar reputation for its high-quality courses and innovative...

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We are located in New York City on 34th street and Madison Avenue, a few blocks from Penn Station, Port Authority and Times Square. You may also attend this class live online (virtual training) via Zoom. We will reach out with additional information, including the Zoom info and class files.

Also available virtually online

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