Rules of Engagement [Class in NYC] @ General Assembly

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$30

Description

What you'll learn in this digital marketing course:

This workshop will take you through how to set up a social marketing strategy that helps guide users in this journey, taking them from just merely being aware to becoming true brand advocates.

Engagement is one of the hottest metrics in social marketing. While there are a number of ways to measure engagement, the concept can still feel nebulous. If you want to understand what makes an engaged member of a community, you have to walk in their shoes.

Takeaways

Learn the four phases of customer engagement
Find out how to drive and communicate value to your customer
Discover ways to measure and define engagement based on your business goals

Prereqs & Preparation

Students should have a general understanding of digital marketing strategy and channels.

Please bring a laptop.

School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Refund Policy

If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

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