Learn about social media marketing career opportunities, start building a portfolio, and optimize your social media presence for job success in this capstone course.
Social media has created a whole new industry field for careers. Many are under the marketing or public relations umbrella. These careers include social media management, content creation, and much more. In this course, students will create an earned-first creative project for their portfolio as well as update their resumes and social media presence to be prepared for these new social media job opportunities.
This course has a prerequisite:
- Participants should have knowledge equivalent to the Social Media Marketing Certificate (which includes this course).
What You’ll Learn:
- Learn about earn-first creative thinking
- Create personal ideas and learn how to showcase them in a portfolio
- Resume and LinkedIn optimization
- Social media presence optimization
Course Syllabus
- Section 1 - Brand Research & Building
- Understanding the Competitive Landscape
- Build Your Brand
- Understanding the Earn-First Approach
- Section 2 - Social Campaign Development
- Portfolio Project Brief
- Portfolio Project Development
- Section 3 - Networking for Social Media
- Networking Optimization for LinkedIn
- Building a Network
Learn more about Social Media Industry & Portfolio at Noble Desktop.