Learn the art of building brand image and maintaining public perception in the heart of NYC with Public Relations classes where participants can gain skills in media relations, crisis management, and strategic communication.
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General Assembly See all classes by this school @ 902 Broadway, New York, NY
For many businesses, online and social media trendsetters wield huge influence over customers' buying decisions. Influencer marketing is a strategy that involves targeting specific influencers for your marketing purposes, instead of tackling the market as a whole. Successful influencer marketing converts influencers into fans of your business' products/services and encourages them to help you get your message out to their audience through their blogs,...
General Assembly See all classes by this school @ 10 E 21st St, New York, NY
After spending months creating and executing a business plan, you've managed to score your first couple of sales. Now, you're faced with the daunting challenged of getting your business in the news, and spreading your 'who, what, where, why and when' with the world so that you can increase the amount of traffic to your website, and attract new customers from all different channels. With no idea of where or how to start, this can often seem like a...
General Assembly See all classes by this school @ 902 Broadway, New York, NY
You’ll learn how to develop a PR strategy based on the “Slow PR” movement that will ultimately help you grow your platform or small business. PR is crucial piece in building your company. Discover the basic best practices for PR, writing good short emails, when to pitch, ways to meet journalists and how to track the the ones that matter most to your industry or business. Takeaways How to pitch journalists How to find the right journalists...
Be Social Change See all classes by this school @ 110 E 28th St, New York, NY
Firesides are intimate discussions with founders, thought leaders, and innovators in the social impact space. Marcos dives deep with guests about new ideas, best practices, and lessons learned in developing innovative ways of growing purpose + impact. While our “Future of” Series are panel discussions about a specific topic or theme, Fireside provide a space to not only delve into the unique expertise of our guest but also into origin stories...
Q.E.D. See all classes by this school @ 27-16 23rd Ave, Astoria, NY
Producer, publicist, writer & Q.E.D. owner Kambri Crews gave this workshop at the West Virginia Writer's Conference and the feedback was phenomenal, so she brought it to Q.E.D. You're a performer, writer, artist, business owner, musician, athlete, you name it and you want to be noticed for how awesome you (and/or your work) are? You must toot your own horn loudly and often. This 1.5 hour workshop* taught by publicist and producer Kambri...
Robin Grearson Workshops See all classes by this school @ 137 Varick St , New York, NY
In this one-session workshop, you will write a press-release in class and will talk about the basics of independent event promotion. *This class is donation-based.
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