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Facebook Marketing Bootcamp

Master the art of successful Facebook marketing with this comprehensive workshop. Learn how to create targeted ads, leverage Facebook groups, and set up business pages for maximum engagement and profit. Take your social media marketing skills to the next level and establish a strong online presence.

  • All levels
  • 18 and older
  • $650
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  • Interactive Online Classroom
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Start Dates (3)

  • $650/person
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  • Tue, Jan 28 at 6:00pm - 9:00pm
  • Thu, Jan 30 at 6:00pm - 9:00pm
  • Tue, Feb 04 at 6:00pm - 9:00pm
  • Thu, Feb 06 at 6:00pm - 9:00pm
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  • Mon, Feb 03 at 10:00am - 5:00pm
  • Tue, Feb 04 at 10:00am - 5:00pm
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  • Mon, May 05 at 10:00am - 5:00pm
  • Tue, May 06 at 10:00am - 5:00pm
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Class Description

Description

What you'll learn in this social media marketing training:

Learn how to create and manage successful Facebook ad campaigns, including setting up business pages, leveraging Facebook groups, and creating targeted ads.

Social media marketing is a powerful and essential digital marketing tool. From understanding the landscape of social media to developing an effective strategy that will lead to the growth of your online presence. Successful social media marketing is increasingly crucial to a business’s positioning within the competitive marketplace.

This two-day workshop closely examines one of the most popular platforms: Facebook. Students are introduced to current Facebook marketing trends and develop a marketing strategy that works for them. Get started learning about the benefits of social media marketing on our blog.

This workshop is a comprehensive look at all aspects of Facebook marketing. For more information about the topics covered in class, please refer to the syllabus below

What You’ll Learn:

  • Develop a successful Facebook Marketing strategy 
  • Create visual content that increases engagement and drives sales 
  • Learn how to gain a following and expand your reach 
  • Using Facebook paid advertising for increased engagement and profit

Learn more about Facebook Marketing Bootcamp at Noble Desktop.

Remote Learning

This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.

Upon registration, the instructor will send along additional information about how to log-on and participate in the class.

Also available in-person in NYC

Syllabus

Section 1

Introduction to Facebook

  • Introduction to Facebook
  • History of Facebook
  • Understanding the Facebook algorithm
  • Creating a Business Page

Facebook Business Page

  • Facebook Business features overview and settings
  • Business page management and admin access
  • Establishing a visual voice
  • Leveraging your About description for your business

Section 2

Introduction to Meta Business Manager

  • Setting up and accessing the Meta Business Manager
  • Overview of the Meta Business Manager and its capabilities
  • Navigating the Meta Business Manager interface
  • Tools and features overview

Leveraging Meta Business for Engagement

  • Utilizing the Meta Business Manager's targeting options to reach the right audience
  • Analyzing performance data and tracking metrics
  • Using benchmarking to research your competition
  • Scheduling your content and leveraging important dates

Section 3

Content and Interactions

  • Finding and targeting the right audience for your business
  • Creating and joining groups related to your business niche
  • Optimizing your business page for search and discoverability
  • Posting updates and engaging content
  • Interacting with your audience through comments and messaging

Using Shopify with Facebook

  • Overview of Shopify and Facebook integration
  • Setting up a Shopify store and connecting it to a Facebook business page
  • Syncing products from Shopify to a Facebook shop
  • Utilizing Facebook's targeting options to reach the right audience for your Shopify store

Section 4

Introduction to Meta Ads Manager

  • Overview of Ads Manager and its capabilities
  • Setting up and accessing Ads Manager
  • Navigating the Ads Manager interface
  • Creating and managing ad campaigns using Ads Manager

Leveraging Meta Ads Manager for Higher ROI

  • Utilizing Ads Manager's targeting options to reach the right audience
  • Analyzing performance data and tracking metrics
  • Best practices for using Ads Manager
  • Optimize advertising content to reach more customers

Refund Policy

  • Students may cancel up to 14 days before the class/program start date and receive a refund, less the registration fee (10% of the undiscounted course price). 
  • Cancellations within 14 days are not permitted, but students may reschedule up to three business days before the class start date.
  • For cancellations and reschedules, please email us at [email protected]

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

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