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Downtown Classes Los Angeles, CA

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Writing Accessible Poems

Writing Pad @ 688 S Santa Fe Ave, Los Angeles, CA

When most people hear the word poetry, their eyes glaze over. Not when veteran poet Ron Koertge is in the house. In the hands of a master, words become delicate instruments, allowing the fusion of sound, sensory experience, sybolism, and humor. In this one day class. Ron will help you find your inner Wordsworth, through fun in-class exercises and targeted workshopping. You’ll learn what you need for your poems to sing, and by the end of class...

(60) All levels 18 and older
No upcoming schedules

Storytelling at Light Speed: A Flash Fiction

Writing Pad @ 688 S Santa Fe Ave, Los Angeles, CA

In the world of Twitter and TiVo, attention spans have been reduced to fractions of a second. With flash fiction, that’s exactly what we’re going to give them: blazing fast stories so compelling and compact that even an ADD stricken reader is unable to resist. Successful short story writer Matthew Specktor will give you everything you need to know about this special format to generate your own super cool story that can fit on a postcard. In 1000...

(60) All levels 18 and older
No upcoming schedules

A Young Adult Novel Writing Workshop

Writing Pad @ 688 S Santa Fe Ave, Los Angeles, CA

What does it take to hook a reader on page one? Award-winning YA author Ron Koertge will answer this question and many more in this one-day young adult novel writing workshop. Ron will show you how to create relatable characters, electric dialogue and gripping pages.   Through fun in-class writing exercises you’ll mine your life’s trials and tribulations to create intriguing stories for teens. You’ll learn how writing YA stories are different...

(60) All levels 18 and older
No upcoming schedules
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Humorous Essay Workshop

Writing Pad

Have you always wanted to write a humorous personal essay but you don’t know where to start? Or have you dreamed of seeing one of your essays published in the New York Times or Salon? Then this humorous essay workshop is for you. Using fun in-class exercises, we’ll help you transform your bad blind dates and visits from unruly parents into insightful, compelling revelations. Christopher Noxon (NY Times) will show you how to make your essay hilarious,...

(60) Beginner 18 and older
No upcoming schedules

Starting Your Apparel Business

Fashion Business Inc. @ 110 E 9th St, Los Angeles, CA

Topics covered during this workshop will include: How to turn your creative ideas into a viable fashion business. What licenses you need -- Where and how to get them. How to find out what legal entity is right for your situation. Selecting the right business model for your financial situation. Determine how much money you need for a successful launch. How to position your product to get sales reps and showrooms interested to rep your line....

(1) All levels 18 and older
No upcoming schedules
$300
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Science Fiction and Fantasy Writing

Writing Pad @ 688 S Santa Fe Ave, Los Angeles, CA

Have you always dreamed of writing whimsical tales that take place in a futuristic world of your own creation? In this class, award-winning science fiction writer, Maureen McHugh will share her recipe for crafting an irresistible science fiction or fantasy tale! Zombies, Space Ships, and Killer Robots Through fun, in-class writing exercises and an engaging craft talk, she'll help you create compelling characters and build a fascinating world...

(60) All levels 18 and older
No upcoming schedules

Create Successful Content Strategy Through Storytelling

General Assembly @ 360 E 2nd St, Los Angeles, CA

We have a mantra at StoryCraft: “Marketing makes noise. Stories make you listen.” But how does a brand tell great stories? It starts with a deep understanding of your customer’s journey and then translating those insights into a content strategy that’s consistent, compelling and relevant. Every modern brand needs awesome content to connect with their audience, whether through your website, email marketing, or social channels. There’s...

(2637) All levels 18 and older

Code In One Night: Learn HTML & CSS Basics

General Assembly @ 360 E 2nd St, Los Angeles, CA

As we move to an increasingly digital world, as designers your role will continue to shift. Even if you do not want to become a full-time programmer, understanding how the web works and the key elements in Front-End Web Development will assist you in being able to speak to developers, understand what is possible for your designs and have a greater appreciation for the mechanics of a web page. This class is designed as an introduction to the world...

(2637) Beginner 18 and older

How to Make a Landing Page Land

General Assembly @ 360 E 2nd St, Los Angeles, CA

Get clear on how to tell your story and present your company, product or marketing initiative in a concise way that resonates with your target digital audience. Your landing page, whether it’s for a standalone campaign or part of your company website, is often times the first impression of your company and your calling card. With website builders such as Squarespace and WordPress becoming more common, designing a beautiful website is easier than...

(2637) All levels 18 and older

Sola/Hack

General Assembly @ 360 E 2nd St, Los Angeles, CA

Members of a community are too often relegated to being mere spectators of change. How can they instead become active participants and influencers in the changes that affect them most? In this mini-hackathon event, participants will use design thinking, UX design methods and web development skills in an entrepreneurial spirit to address social, economic, and environmental challenges specific to South L.A. Participants will learn about these challenges...

(2637) All levels 18 and older

Emotional Intelligence for the Digital Age

General Assembly @ 360 E 2nd St, Los Angeles, CA

In the age of social media, people’s face-to-face social skills have atrophied. How do you start a conversation with a complete stranger? Everyone says you should network, but how exactly do you go about doing that? Executive Coach Hamilton Chan, who has met and connected with luminaries as varied as Mark Zuckerberg, Marissa Mayer and President Obama, will share his secrets on connecting with other people. Whether it’s the cashier in the cafeteria...

(2637) All levels 18 and older

Freelance Journalism

Writing Pad @ 688 S Santa Fe Ave, Los Angeles, CA

You have so many stories inside of you, and you are burning to tell them. But how do you get from inspiration to publication? In this Los Angeles freelance journalism workshop, successful journalist Sophia Kercher (NY Times, Elle) will take you through the paces of the freelance life. You’ll learn how to pitch to editors, keep your pile of ideas fresh, and work with your sources. Sophia will cover the mechanics of being a professional freelancer:...

(60) All levels 18 and older
No upcoming schedules

Storytelling for Entrepreneurs: Elevator Pitches

General Assembly @ 360 E 2nd St, Los Angeles, CA

Our brains seem to be hardwired for story. We binge watch our favorite shows or find ourselves unable to put a book down because we all love a good story. Yet storytelling is often left out of the office and boardrooms. Facts and figures have their place, but they seldom inspire or gain buy-in from colleagues or investors. In this class, you’ll learn how to utilize storytelling techniques that can help your startup or project pitch as well as...

(2637) All levels 18 and older

Social Media Monitoring & Analytics: How, What, & Why

General Assembly @ 360 E 2nd St, Los Angeles, CA

Understanding metrics, stats and social analytics is key to creating, monitoring and adjusting social strategy and goals. With this in mind, digital marketers must know what they are looking for, which stats impact their previously set goals and how they can use analytics to fine-tune their content, engage with users and enhance their social presence. This class will cover the basics of understanding social metrics, their importance and how to use...

(2637) All levels 18 and older

Bitcoin, Blockchain and Building New Services

General Assembly @ 360 E 2nd St, Los Angeles, CA

Bitcoin and the underlying blockchain technology are transforming financial systems around the globe. This class will help you understand the basics of the technology and how to build valuable services for the future.  We will look at the evolution of currency, why cryptocurrencies are so revolutionary and how you can unlock the potential of blockchain. We will walk through a basic Ethereum Smart Contract and discuss possible applications....

(2637) All levels 18 and older

Introduction to Sketch App

General Assembly @ 360 E 2nd St, Los Angeles, CA

Users will be walked through Sketch design and workflow elements, tools, and other UX/UI essentials. We will also discuss best practices, workflow strategy, and current resources. Start designing apps immediately with this in-depth exploration and workshop. This class is ideal for UX professionals, graphic designers, web designers, entrepreneurs, and multi-disciplinary creative professionals. Takeaways Explore the features and reasons why Sketch...

(2637) Beginner 18 and older

Pop Up Public Speaking: Practice for Professionals

General Assembly @ 360 E 2nd St, Los Angeles, CA

Strengthen your public speaking skills with fun exercises and group practice activities alongside other professionals looking to rehearse in a supportive environment. Experience is necessary when it comes to becoming a more seasoned speaker. While we can be offered opportunities, be it leading a presentation at work, speaking on a panel event, or giving a wedding toast, these moments can often be filled with pressure and nerves. This event is designed...

(2637) All levels 18 and older

Daring Greatly: Lead with Courage for Career Success

General Assembly @ 360 E 2nd St, Los Angeles, CA

Based on the groundbreaking research of Dr. Brenè Brown, the Daring Greatly™ workshop focuses on strengthening resilience skills and developing a courage practice that revolutionizes the way you relate to yourself and others while supporting your collective success. As you climb the corporate ladder, embark on your own venture or consider a career transition, it is common for fear and doubt to creep in. The more you succeed, the more you put...

(2637) All levels 18 and older

Wine | Learn | Code

General Assembly @ 360 E 2nd St, Los Angeles, CA

Join us for an unforgettable evening of friends, fun, wine and coding! During this interactive learning experience you will use HTML, CSS, and Javascript to build a beautiful website to share with clients, add to your portfolio, or use as a tool in your job search. A website is a great way to showcase your resume to help you achieve your career development goals. Whatever the reason, you'll have the support you need to build a site in two hours,...

(2637) All levels 21 and older

Entrepreneur Training Program (ETP)

PACE Business Development Center @ 1055 Wilshire Blvd, Los Angeles, CA

This 25-hour business start-up course helps anyone become an entrepreneur. If you ever wanted to start a new business but do not know how to start or where to begin, this is the course for you! The course is broken into five (5) sessions and each session is taught by an industry expert with many years of experience. A binder full of business resources and the lectures is also included with this course. You will be able to participate...

(16) Beginner 18 and older
No upcoming schedules
$150

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