Virtual Digital Marketing

Now more than ever, digital marketing is at the forefront of communications for businesses and people alike. Digital Marketing is no longer optional - it is the industry standard. Now is the time to educate yourself on how to promote and sell by leveraging online marketing tactics.

This course will ignite your curiosity surrounding the fundamentals of digital marketing! You will complete this course with a full understanding of strategies, tactics, key channels and metrics. 

Key Takeaways:

• A full overview of digital marketing strategies: SEO, Social Media, Digital Advertising, Content Marketing and Email Marketing.
• Digital Marketing Best Practices
• Resources & Tools
• Develop a Digital Marketing Strategy
• Measurement & Metrics

Come ready to GROW

Materials Needed to Participate Fully:

• None

Important Note:

Students should come prepared to be on camera during classes, as our class is interactive and student participation is paramount.

About the Instructor:

I own and operate The PR Shoppe, an integrated marketing agency (7 yrs) and am also a Mindset & Accountability coach with Resilience in Business (4 yrs). I'm a known public speaker and subject matter expert.

Virtual Class FAQ

What will be included in my Virtual Class package?

One ticket includes an access link to your live, online class. The class will be delivered via web conferencing software and feature a live, professional instructor who will walk you through a lesson as described above. You will have the opportunity to ask questions as well as participate from home.

How many people is my purchase good for?

Each ticket is good for one "device" (i.e. one computer, phone, tablet, etc. you'll be logging in from). This ensures we don't get more people in the class than the instructor can handle. Though we understand some people live together and will be working/learning together, the intent is that each class still allows for the same attention to attendees as if students purchased separately. Please be respectful of this!

Will I need anything from home to use in the class?

You will need a reliable Internet connection as well as a computer or device with which you can access your virtual class. We recommend you arrive to class 5-10 minutes early to ensure you're able to set up your device and connection. Additionally, if the class is more than just a lecture you will likely want any materials listed in the course description as "Materials Needed to Participate Fully", though you're welcome to purchase a seat and sit in and just watch.

Am I able to ask questions or interact with the class?

Yes, you'll both be able to ask questions using the chat function in the video hosting software as well as at certain intervals during the class via voice/audio. If the class winds up being on the smaller side, more spontaneous interaction/questions will be encouraged.

Do I have to show my video or speak during class?

While we recommend you do show your video and speak when encouraged to by the instructor, video and audio participation are never mandatory. We find classes have more fun experiences when people are engaging with one another, but understand not everyone will want to do so and that's ok!