Introduction to Cisco Sales (ICS)
- Beginner
- 18 and older
- $795
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- Live, Interactive Online Classroom
- 8 hours
May 6th
10am–6pm EDT
Meets 5 Times
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Class Description
Description
What you'll learn in this cisco training:
Welcome to the Introduction to Cisco Sales training. This course provides an overview of Cisco's vision and the products and solutions available to sell. It also covers general concepts of Cisco’s business outcome selling, the customer value proposition and stakeholder management.
You will learn about Cisco’s Enterprise and Digital Network Architecture (DNA) which includes, but is not limited to, Routing & Switching, Wireless & Mobility and Digitization. We will also discuss Cisco’s Security architecture covering Cisco’s approach to Security, the threat centric security model, network security, visibility, enforcement, management and more.
This courses also covers Cisco Data Center and Cloud architectures including Cisco’s Unified Data Center, Unified Fabric, Converged Infrastructures, Cloud and Multi-Cloud.
You will also learn about Cisco’s Collaboration solutions around its Architecture, platform, end points, Spark solutions, Conferencing and On-prem, Cloud and Hyrbid Cloud.
The Introduction to Cisco Sales course is part of Cisco's Continuous Learning earning you valuable points towards your Specialization Certifications.
Who should attend
Cisco Sales, Pre-Sales, Partners who are preparing to take the 700-150 Cisco Exam for Account Managers.
Course Objectives
- Selling Cisco Business Outcomes
- Specific responsibilities of a business architect
- Customer engagement
- Cisco sales methodology
Outline: Introduction to Cisco Sales (ICS)
Cisco Certification
- A Brief History of Cisco
- Cisco's Vision
- What Cisco Sells
- Cisco's Architectures
- Cisco's Channel Routes to Market
- Partner Incentives and Promotions
- Cisco ONE – A new way to Sell
Cisco's Approach to Selling
- General Concepts of Outcome Based Selling
- Cisco's Approach to Business Outcomes Sales
- Business Outcomes Sales Role
- Customer Value Proposition and Value Chain
- Identifying Customer Business Requirements
- Identifying Routes to Market with BMC
- Business Outcomes Across the Technology Cycle
- Stakeholder Management
- Presenting the Business Outcomes Story
Selling Cisco's Enterprise and Digital Network Architecture
- The Enterprise Network Architecture
- Infrastructure
- Routing and Switching
- Wireless (CUWN)
- Software Defined Access
- Digitisation and DNA
- The 4 Pillars of DNA
- The Design Principles of DNA
- Network-enabled Applications
- Solutions Underpinning DNA (SD-Access. SD-WAN, Wireless-Assurance)
- Management Price and DNAC
Selling Security Solutions
- Cisco's Approach to Security
- The Threat-Centric Security Model
- Technologies Covering the Attack Continuum
- Network Security
- Firepower NGFW
- Meraki MX
- NFV ENCS Virtualized Branch
- NVE TrustSec, ISE, Stealthwatch
- Visibility and Enforcement
- ISE
- Stealthwatch
- TrustSec
- Advanced Threat
- AMP for Endpoint
- ThreatGrid
- Cloud, Web and Email
- Umbrella
- Cloudlock
- ESA
- WSA
- Cisco Talos
Selling Cisco's DC and Cloud Architecture
- The Unified Data Centre
- Unified Computing
- Unified Fabric
- Unified Management
- Converged Infrastructures
- Hyperconvergence and HyperFlex
- Cisco's DC & Cloud Architecture and Strategy
- Cisco's Cloud Strategy
- Cisco Multi-Cloud
- Cisco Cloud Centreskype
- Automation
- Analytics
Selling Collaboration Solutions
- Cisco's Collaboration Architecture
- Cisco's UC Platforms
- BE6k, BE7k, UCM and Spark
- Collaboration Endpoints
- DX, MX, IX, Phones and Spark Solutions
- Customer Care Solutions
- Conferencing Solutions
- On-Prem and Cloud Solutions
- Cloud and Hybrid Collaboration
Remote Learning
This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.
Upon registration, the instructor will send along additional information about how to log-on and participate in the class.
Refund Policy
Cancellation Policy:
Public Classes
All requests to cancel a registration must be in writing via e-mail to [email protected]
- You may cancel 11 or more business days from the start of the class for a refund less 5% cancellation fee.
- If you cancel less than 11 business days from the start of the class, you are responsible for 100% of the course fee.
Cisco Data Center or Cisco Cloud Courses
All requests to cancel a Cisco Data Center or Cisco Cloud class reservation must be made via e-mail.
- You may cancel or reschedule more than 19 business days from the start of the class for a refund less 5% cancellation fee.
- If a Learner chooses to reschedule, the payment already received will be applied to the new class.
- If a cancellation request is made within 19 business days of the class start date, no refund will be provided, regardless of payment method.
Partner-Delivered Classes
For Partner-delivered courses, if a reservation is canceled or rescheduled fewer than 16 business days before the class start date, the entire original course fee will be forfeited. An additional course fee will be required for the new reservation.
*The school, or one of its Partners, reserves the right to cancel a course for any reason and without penalty more than ten (10) business days before the start of the class.
Rescheduling:
All requests to reschedule a registration must be in writing via e-mail to [email protected]
Public Classes
- Students may reschedule a registration up to 11 business days before the scheduled start date without penalty.
- Rescheduling will be defined as transferring the registration to the same course on a different date or transferring to another course of equal or lesser value up to 6 months from the original course start date.
Partner Delivered Classes
- For Partner delivered courses, if a student reschedules less than 16 business days before the class, the entire original course fee may be forfeited. An additional course fee may be required for the new registration.
* You are allowed two (2) reschedules. After a second reschedule, the entire original course fee will be forfeited, and an additional course fee will be required for a new registration.
No Shows:
Failure to attend without prior written notice to the start date of the course will be considered a "no show" and will result in forfeiture of the full course price including NetApp courses paid for with NetApp Training Units. Under these conditions, the school, at its own discretion may allow you to re-sit another session of the same or lower priced course.
In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.
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