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How to Start Your Fashion Company: E-Comm + Boutique
at M SHOP
Learn from industry experts at M SHOP and premier fashion institutions as they guide you in starting your own fashion company. Gain first-hand expertise in setting up your online or physical shop, creating a brand identity, and driving sales. Don't miss this opportunity to take your fashion dreams to the next level.
Course Details
| Price | $250 |
| Start Date |
Sun, Jan 14, 1:00pm - 3:30pm Eastern Time 10 seats left Need more seats? See group options for 8+ |
| Location | Live Online |
| Class Level | All levels |
| Age Requirements | 18 and older |
| Average Class Size | 10 |
| System Requirements | You will need a reliable Internet connection as well as a computer or device with which you can access your virtual class. We recommend you arrive to class 5-10 minutes early to ensure you're able to set up your device and connection. |
| Class Delivery | This class will be held via Zoom unless otherwise specified. |
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Class Description
Description
What you'll learn in this fashion business class:
We began as a fierce NYC boutique dressing countless A-listers. We sold our own line & innovative emerging designers' lines. In addition our instructor teaches at premier fashion institutions - Parsons, FIT, LIM, etc. Click here for bio.
Join us LIVE ON ZOOM as we provide FIRST HAND expertise taking you from concept to owning your own shop, online or physical!
We conduct the How to Start Your Fashion Company: Design Your Line for how to design your own line.
ALWAYS current, you’ll learn:
Business Aspects:
1. Business Plan writing & start-up costs
2. How to set up legally, paperwork required
3. Securing and registering business name
4. How to raise enough $$ to start & exist
5. Pricing, markup & sales
Developing and Creating Your Online/Offline Shop:
1. EVERYTHING to successfully set up shop!
2. Designing the best platform
3. Structuring user-friendly experience
4. Content creation & management
5. Manipulating SEO for traffic
6. Anti-theft, merchant account
7. How much inventory to buy
8. LOCATION, LOCATION, LOCATION!
9. Lease negotiation
10. Survival tips!
Marketing, Sales, and Brand Identity:
1. Market Research to target customers
2. Brand Building & Trademarking
3. How to drive business to your shop
4. Leveraging PR & social media
5. Visual Merchandising & Imagery
2 1/2-hours - Thorough and intense, but fun to network, meet, and learn. SEE
VIDEO DESCRIPTION.
• NO REFUNDS.
• NO recording devices permitted.
• Certificate of completion provided upon request.
Remote Learning
This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.
Upon registration, the instructor will send along additional information about how to log-on and participate in the class.
Refund Policy
Classes are non-refundable. Cancellations made at least 3 business days in advance of the class will be honored with a credit to reschedule the same class for a future session, valid for 60 days.
In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.
Reviews of Classes at M SHOP (204)
-
How to Start Your Fashion Company: E-Comm + Boutique
Loved the instructor who lead the class. Super knowledgeable with real first hand experience. Definitely got the wheels turning on how I’d like to approach my new endeavor. Highly recommend!
-
How to Start Your Fashion Company: E-Comm + Boutique
Michelle gave wonderful advice. The class was great, and I walked away with a wealth of information.
-
How to Start Your Fashion Company: E-Comm + Boutique
Overall the class was great. Michelle is extremely knowledgeable and helpful. She was awesome at answering everyone's questions and being mindful of our expectations. My only suggestion is to change the room to a classroom setting with desks.
-
How to Start Your Fashion Company: E-Comm + Boutique
Michelle Alleyne was so knowledgeable, easy to relate to and provided more info than I expected!
-
How to Start Your Fashion Company: E-Comm + Boutique
Great class by Michelle. She is very knowledgeable and resourceful. Highly recommended!
-
How to Start Your Fashion Company: E-Comm + Boutique
Michelle was fantastic and I learned so much from her. I would definitely recommend this class to others and I would also take another class similar to this taught by Michelle.
-
How to Start Your Fashion Company: E-Comm + Boutique
Great workshop! Michelle is very knowledgeable and answered all of my questions! I look forward to taking more of her workshops and/or hiring her for future advice!
-
How to Start Your Fashion Company: E-Comm + Boutique
Michelle is a true expert! Her experience and tips for success were very beneficial! I would recommend to someone just starting their research in this field or someone who is in the intermediate stage to reinforce their own understanding of what it entails to open your own Fashion Business.
-
How to Start Your Fashion Company: E-Comm + Boutique
Really great workshop!! The instructor was so knowledgeable and there was a good balance between imparting information and answering all of the participants questions- I left feeling ready to take my next steps!
-
How to Start Your Fashion Company: E-Comm + Boutique
The course was very informative. I left with a lot of ideas and a sense of knowing what to do next.
The instructor was great. High energy. And knowledgable.
-
How to Start Your Fashion Company: E-Comm + Boutique
It's really help you understand the concept of opening a business in fashion . You come out very informative and happy you took the class . I will highly recommend .
-
How to Start Your Fashion Company: E-Comm + Boutique
Michelle was extremely personable. She is very knowledgeable and answered every question with ease. I definitely know alot more now than I did before. I now know exactly where to begin, towards the opening of my business.
-
How to Start Your Fashion Company: E-Comm + Boutique
Michelle went over basics of getting a boutique started, whether online or brick and mortar. She gave well spelled out beginning steps and was happy to answer any extra in depth questions on the topic. Michelle's lessons and anecdotes on her personal experience from her years in the industry were enlightening and entertaining. I came out of the class very inspired and clear on my next steps in continuing to start my business.
-
How to Start Your Fashion Company: E-Comm + Boutique
The class very informative really enjoyed everything Michelle had to say she was very inspirational
-
How to Start Your Fashion Company: E-Comm + Boutique
Michelle was awesome!! Had so much information to share answered all questions. I'm SO glad I took her workshop and I will definitely join other workshops.
See 16 More Course Reviews
See reviews for other classes at M SHOP
-
How to Start Your Fashion Company: E-Comm + Boutique
Loved the instructor who lead the class. Super knowledgeable with real first hand experience. Definitely got the wheels turning on how I’d like to approach my new endeavor. Highly recommend! -
How to Start Your Fashion Company: E-Comm + Boutique
Michelle gave wonderful advice. The class was great, and I walked away with a wealth of information. -
How to Start Your Fashion Company: E-Comm + Boutique
Overall the class was great. Michelle is extremely knowledgeable and helpful. She was awesome at answering everyone's questions and being mindful of our expectations. My only suggestion is to change the room to a classroom setting with desks. -
How to Start Your Fashion Company: E-Comm + Boutique
Michelle Alleyne was so knowledgeable, easy to relate to and provided more info than I expected! -
How to Start Your Fashion Company: E-Comm + Boutique
Great class by Michelle. She is very knowledgeable and resourceful. Highly recommended! -
How to Start Your Fashion Company: E-Comm + Boutique
Michelle was fantastic and I learned so much from her. I would definitely recommend this class to others and I would also take another class similar to this taught by Michelle. -
How to Start Your Fashion Company: E-Comm + Boutique
Great workshop! Michelle is very knowledgeable and answered all of my questions! I look forward to taking more of her workshops and/or hiring her for future advice! -
How to Start Your Fashion Company: E-Comm + Boutique
Michelle is a true expert! Her experience and tips for success were very beneficial! I would recommend to someone just starting their research in this field or someone who is in the intermediate stage to reinforce their own understanding of what it entails to open your own Fashion Business. -
How to Start Your Fashion Company: E-Comm + Boutique
Really great workshop!! The instructor was so knowledgeable and there was a good balance between imparting information and answering all of the participants questions- I left feeling ready to take my next steps! -
How to Start Your Fashion Company: E-Comm + Boutique
The course was very informative. I left with a lot of ideas and a sense of knowing what to do next. The instructor was great. High energy. And knowledgable. -
How to Start Your Fashion Company: E-Comm + Boutique
It's really help you understand the concept of opening a business in fashion . You come out very informative and happy you took the class . I will highly recommend . -
How to Start Your Fashion Company: E-Comm + Boutique
Michelle was extremely personable. She is very knowledgeable and answered every question with ease. I definitely know alot more now than I did before. I now know exactly where to begin, towards the opening of my business. -
How to Start Your Fashion Company: E-Comm + Boutique
Michelle went over basics of getting a boutique started, whether online or brick and mortar. She gave well spelled out beginning steps and was happy to answer any extra in depth questions on the topic. Michelle's lessons and anecdotes on her personal experience from her years in the industry were enlightening and entertaining. I came out of the class very inspired and clear on my next steps in continuing to start my business. -
How to Start Your Fashion Company: E-Comm + Boutique
The class very informative really enjoyed everything Michelle had to say she was very inspirational -
How to Start Your Fashion Company: E-Comm + Boutique
Michelle was awesome!! Had so much information to share answered all questions. I'm SO glad I took her workshop and I will definitely join other workshops.
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School: M SHOP
We’re a One Stop Shop to Help Start Your Fashion Company® & Grow it Globally, Sustainably.
We'll assist with every step from concept to customer. Pioneers of helping designers help themselves, our founder alone has numerous years experience in EVERY aspect of the fashion industry from design to...
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