Explore CPG and marketing with Clorox VP/GM, Direct-to-Consumer Jackson Jeyanayagam.
Jackson Jeyanayagam is the VP and General Manager of Direct-to-Consumer at Clorox, the world-renowned CPG brand. Jackson is writing the playbook for what a DTC brand can look like inside a CPG giant.
A marketing veteran, Jackson was previously the CMO at Boxed. He also served as Head of Digital at Chipotle, where he was responsible for all digital efforts including mobile, social media, content strategy, CRM & loyalty, analytics and loyalty & e-commerce integration. Jackson was included on Forbes CMO Next 2018 list.
FOCUS AREAS
- Digital brand building
- Growth strategies
- The future of DTC and CPG