Jan 2nd
5–8pm MST
Meets 2 Times
Learn how to effectively use Google Analytics to track and analyze website traffic in Washington, D.C. with classes covering topics such as setting up goals and filters, interpreting data, and creating custom reports.
Unfortunately, no classes in-person in Washington, D.C. have spots left, but 1 class live online is available.
Learn how to analyze your web traffic and make smarter business decisions with the leading analytics tool, Google Analytics. Understand the basics, configure goals and funnels, and interpret various analytics reports in this beginner-friendly class. Enhance your marketing initiatives and increase conversions or sales from your website.
Tuesday Jan 2nd, 5–8pm Mountain Time
(2 sessions)
Noble Desktop - Virtually Online
Gain a solid understanding of Google Analytics and how to interpret its data in this comprehensive workshop. Learn how to optimize the wealth of information to make better business decisions and uncover growth opportunities.
Thursday Feb 29th, 10am–5pm Eastern Time
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Learn how to use your Google Analytics to get real insights into your website’s visitors, their behavior and any patterns and trends. You will learn the lean smart way to gain customer insights and then turn these into actions that will drive your business forward. Takeaways In-depth understanding of how Google Analytics can improve the participant’s web business. Gain an in-depth understanding of how web analytics relates to business...
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General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Google Analytics is the most used web analytics tool in the world. Are you harnessing its power? Understanding how Google Analytics works–beyond the basic features–gives you the ability to unlock powerful insights. In this bootcamp, we'll explore how to set concrete KPIs and track success through Google Analytics. We'll then dive into how to setup accurate reports, extract insights from data, and measure your goals. You’ll learn how to create...
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Important Note about Online Classes: Registered students will be notified 48 hours in advance of this program with information on how to log in to the Zoom webinar and Slack messaging apps. Registration for this class will close 48 hours prior to class start in order to allow all students ample opportunity to have the technology enabled. Google Analytics is an incredibly robust, free tool for measuring web traffic data. In this workshop, you’ll...
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Everyone wants to grow their business and make their websites successful. But how do you know if you are making progress to your goals? And how do you know what marketing activities are the most efficient and cost effective to pursue? That is the job of analytics and Google Analytics in particular. Without analytics, strategies, goals and marketing are empty. This class is perfect for marketing strategists looking to improve the performance of...
General Assembly @ GA Washington D.C. (Remote Online), Washington, DC
Correct implementation of web analytics has always been a challenge for digital marketers. A recent report from eConsultancy revealed that over 80% of online retailers use analytics incorrectly. Not having the technical expertise to understand and implement the tracking tags has been one main reason, but too much reliance on IT/web developers for implementation has also been another key limiting factor. Google Tag Manager is fast becoming the mots...
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