Technology has changed the way we get jobs and do business, so knowing how to use social media is imperative. The Internet Marketing Series will show you how to use the intent to promote yourself to an employer or your business to the world. Learn to engage your audience and sell products and/or services through social media tools like Facebook, Twitter, and Blogs.
Highly recommended for non-profit organizations, small business owners, job changers, those re-entering the workforce, and anyone who wants to upgrade their resume.
Receive a certificate after attending all four classes.
Social Networking: An Introduction to Facebook, Twitter and BeyondOct 5 Sat 9:00 AM - 12:00 PM
The way people use the internet has been impacted by Facebook, Twitter, LinkedIn and blogs. Learn to leverage social networking for your business and/or to stay in touch with family and friends in a busy world. Find out how these exciting tools differ and how each can be used to best advantage--as well as how to set up accounts and find friends, family members, and groups to establish connections with the largest, most popular services.
Facebook and Social Media MarketingOct 5 - Sat 1:00 PM - 4:00 PM
Get leads, find prospective clients, and pull people in the door using proven social media marketing methods and tools. Discover how to create a Facebook page for your business with content that attracts followers, and connect your website to it. Also find out how businesses are using coupons, promotions, offers and “check-ins” to attract and build a fan base. Finally, get valuable information on marketing with sites like Twitter, Instagram, LinkedIn, and Pinterest.
Secrets of Internet MarketingOct 12 Sat 9:00 AM - 12:00 PM
Explore Google AdWords and search engine optimization (SEO) to drive traffic to your site. Discover how a landing page can be used for promotions and offers, as well as what makes a successful email newsletter and how you can build one for pennies. Finally, find out how to use feedback sites and FREE local listings that can help you generate more business.
Blogging for Fun and Profit: Your Best BetOct 12, Sat 1:00 PM - 4:00 PM
If you can write an email, you can write a blog! Learn what a blog is, where blogs are found, how to pick a blog topic that makes money, and over a dozen ways to get content. Find out why blogs are your best website for today’s internet, and get valuable tips and techniques for promoting your blog via social media sites to increase your blog traffic.
Price includes material fee for valuable workbook and CD with additional take-home learning materials.