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Marketing Strategy Courses in Boston, MA

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Marketing Strategy Courses Coming up in Boston

25 classes have spots left

Social Media Strategy Mapping

at General Assembly - Downtown 125 Summer St 13th Fl, Boston, Massachusetts 02110

Social media initiatives don’t start when you register a Facebook or Twitter account and start posting announcements, it begins much sooner. In this workshop, you’ll be taken through a 6-step methodology that will help guide your efforts to develop an actionable social media strategy. You’ll learn how to structure your social media efforts, deploy...

Monday Sep 9th, 6:30pm - 9:30pm

Salesforce for Marketing (Lightning)

at Certstaffix Training - Burlington 67 S Bedford St Ste 400 W, Burlington, Massachusetts 01803

This class is delivered by a live instructor and is specifically designed to teach marketing people the basics of Salesforce Sales Cloud marketing features in the Lightning Experience. The instructor will focus on the key features a marketer can use to immediately become effective with Salesforce. A student in this class will learn how to manage...

Tuesday Sep 10th, 10am - 5pm

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Salesforce for Marketing (Classic)

at Certstaffix Training - Burlington 67 S Bedford St Ste 400 W, Burlington, Massachusetts 01803

This class is delivered by a live instructor and is specifically designed to teach marketing people the basics of Salesforce. The instructor will focus on the key features a marketer can use to immediately become effective with Salesforce.  A student in this class will learn how to manage leads and campaigns. In addition, the instructor will...

Friday Sep 13th, 10am - 5pm

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Intro to Content Strategy

at General Assembly - Downtown 125 Summer St 13th Fl, Boston, Massachusetts 02110

The most meaningful brand communications put people first. They understand the platform where their content is being consumed. They make a person feel differently about a brand. It’s not intrusive or and interruption, it’s an augmentation of the experience the person is already having. A good content strategy for marketers takes a brand’s business...

Wednesday Sep 18th, 6:30pm - 9:30pm

Salesforce Power User for Sales

at Certstaffix Training - Burlington 67 S Bedford St Ste 400 W, Burlington, Massachusetts 01803

This class is delivered by a live instructor and is specifically designed to teach sales people the more advanced sales and activity management features of Salesforce.  A student in this class will learn how to configure some of the advanced functionality within Salesforce including the user interface features and search settings. Students...

Monday Sep 9th, 10am - 5pm

Salesforce for Reports & Dashboards (Classic)

at Certstaffix Training - Burlington 67 S Bedford St Ste 400 W, Burlington, Massachusetts 01803

This class is delivered by a live instructor and is specifically designed to teach administrators, business analysts, or report writers' how to utilize the basic and advanced analytic capabilities of Salesforce. A student in this class will learn the basic Salesforce object model, and how to create and secure reports and dashboards. The instructor...

Thursday Sep 12th, 10am - 5pm

Salesforce.com for Sales Representatives: Classic

at Certstaffix Training - Burlington 67 S Bedford St Ste 400 W, Burlington, Massachusetts 01803

Building strong relationships with your customers is the key to sales success. Salesforce is a powerful tool that enables you to manage your customer relationships more effectively and efficiently - resulting in greater sales to new and existing customers. This course will give you the knowledge and skills you need to use Salesforce in the real world...

Thursday Sep 19th, 10am - 5pm

Brand Strategy Workshop

at General Assembly - Downtown 125 Summer St 13th Fl, Boston, Massachusetts 02110

What is a brand? What makes one brand better or stronger than another? How and why does branding work? This workshop starts to answer those questions by providing an overview of brand strategy (brand positioning, architecture, naming, and logo design). After the workshop, you’ll understand some of the concepts, strategies, and tactics that brand...

Monday Sep 30th, 6:30pm - 8:30pm

Salesforce.com for Sales Representatives: Lightning

at Certstaffix Training - Burlington 67 S Bedford St Ste 400 W, Burlington, Massachusetts 01803

This class is specifically designed to teach sales people the basics of Salesforce Lightning. The instructor will focus on the key pages in Lightning optimized for sales use. The focus will be on the features of Lightning that help sales reps focus on the right deals and the right activities.  A student in this class will learn the basics of...

Thursday Sep 19th, 10am - 5pm

Salesforce for Reports & Dashboards (Lightning)

at Certstaffix Training - Burlington 67 S Bedford St Ste 400 W, Burlington, Massachusetts 01803

This class is delivered by a live instructor and is specifically designed to teach administrators, business analysts or report writers' how to utilize the Salesforce Lightning Report Builder and Lightning Dashboards. A student in this class will learn the basic Salesforce object model, and how to create and secure reports and dashboards. The instructor...

Monday Sep 23rd, 10am - 5pm

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SEO Training for Startups & Beginners

at General Assembly - Downtown 125 Summer St 13th Fl, Boston, Massachusetts 02110

Learn how to rank your website at the top of search engines, like Google. Search Engine Optimization (SEO) is more important than ever if you’re interested in driving targeted traffic to your website. We’ll share the strategies for creating an effective SEO campaign that improves your online visibility and brings potential customers to your company...

Monday Sep 16th, 6:30pm - 9:30pm

Social Media Monitoring & Analytics: How, What, & Why

at General Assembly - Downtown 125 Summer St 13th Fl, Boston, Massachusetts 02110

Understanding metrics, stats and social analytics is key to creating, monitoring and adjusting social strategy and goals. With this in mind, digital marketers must know what they are looking for, which stats impact their previously set goals and how they can use analytics to fine-tune their content, engage with users and enhance their social presence....

Thursday Sep 5th, 6:30pm - 9:30pm

Digital Marketing Bootcamp

at General Assembly - Downtown 125 Summer St 13th Fl, Boston, Massachusetts 02110

The digital landscape is moving at lightning speed. Every industry has been affected by the advances in digital—from retail to brands and agencies. Has your manager recently assigned a digital marketing role to you? Are you a project or account manager at a creative agency?  Do you work for a small company or a start-up, and handle all things...

Saturday Sep 28th, 10am - 4pm

Business Case Writing

at Knowledgehut

Corporate strategy execution depends upon developing and implementing the best solution in the workplace. Success factors however, rely upon basing the solution on the right requirements, drawn from a sound and robust Business Case. A well crafted business case document outlines the rationale for undertaking a business project. It should be a formal,...

Friday Aug 30th, 9am - 6pm

Introduction to SEO

at General Assembly - Downtown 125 Summer St 13th Fl, Boston, Massachusetts 02110

Search engine optimisation (SEO) is about improving the visibility of a site in a search engine’s “organic” (or unpaid) results. If you’re interested in getting a practical introduction to SEO, including what it is and find out how you can make the most of it, this class will give you a great start. You’ll learn what search engines are trying...

Wednesday Sep 11th, 6:30pm - 9:30pm

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