Jacob Cohen

Teaches at General Assembly

Jacob Cohen brings 12 years of digital experience design and brand knowledge to this project. Well versed in a blend of knowing and doing, he's developed strategy, designed user experience, and managed the development of hundred of web experiences across sectors from industrial to fashion. Jacob was most recently the senior strategist overseeing digital at Wolff Olins' New York office. While there, he helped to rebrand The Smithsonian Institute, developed a future facing product strategy for Call of Duty, worked closely with Microsoft on a variety of projects and crafted the digital experience for the first modern art museum in the Middle East; Mathaf.