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Virtual: Google Ads Corporate Training

Learn Google Ads fundamentals, account management, and campaign optimization from industry experts in this comprehensive group workshop. Gain the skills needed to create successful paid advertising campaigns and expand brand awareness.

  • Live professional host
  • Instantly bookable
  • Private Event
Provider
CourseHorse Experiences (4.8-star rating across 5,558 reviews)
Location Zoom Conference
Platform details
Zoom is recommended. For Microsoft Teams, Google Meet or WebEx, provide the meeting link to CourseHorse in advance of the event.
Pricing
$1,800 for up to 20 people

We're happy to discuss your training needs free of charge. Reach out for a free consultation and let us know which skill your team is interested in, your preferred custom training options, and the approximate number of participants you’ll have so we can create a package for you. Send us an email or give us a call today!

Duration Up to 7 hours
For a shortened session, please request desired length in special requests at checkout.
Group Size Up to 20 people
Group size can be changed after booking if needed.
Materials None required
Other
General Notes
  • After you book the event, we will send you a confirmation email and details for the event.
  • For events with materials, we will then collect the addresses of each of the participants and ensure every individual is sent a kit.
  • Our event fulfillment team will be able to answer any questions you have before, during, or after the event.
  • You can customize your event for a $300 customization fee. Customizations include things like combining different games, requesting specific questions or a themed game, or adding something to an event with materials included. Using a different platform that is not Zoom is not a customization.
  • Get a Demo: Not convinced? Book a 20-minute demo of this event for $25 before committing to it for your group. Your payment will apply towards your final purchase.

Supported Platforms for Virtual Events: Zoom is our recommended platform, but we can accommodate Google Meets, Microsoft Teams, and WebEx if you provide the meeting link to CourseHorse in advance of the event.

Policies

Price Match Guarantee

If you find a similar event with a competitor at a lower price, we’ll gladly match it. This applies to events of comparable description and duration. Simply provide the details when booking, or within 72 hours of your booking, and we’ll ensure you get the best value. Contact an event concierge to get started.

Terms and conditions apply

Rescheduling & Cancellation Policy

Reschedule or cancel your event by emailing us at [email protected].

Days before event 3 days or less 7 days or less 30 days or less More than 30 days
Reschedule Days before event: 3 days or less No reschedule allowed 7 days or less $150 fee More than 7 days Reschedule for no fee
Cancellation Days before event: 30 days or less No cancellation allowed More than 30 days 15% fee

Rescheduled events must occur within 1 year of the original event.

Description

Learn to build, launch and optimize Google Ads paid search campaigns with an NYC-based industry expert who has managed campaigns across industries.

Whether you are new to paid advertising or looking to sharpen your existing skills, this workshop gives you the tools and strategies needed to drive measurable results.

Topics Covered at a Glance:

  • Introduction to Google Ads and paid search advertising
  • Setting up and managing a Google Ads account
  • Keyword research and targeting strategies
  • Using match types to control who sees your ads
  • Bidding strategies and budget management
  • How the Google Ads auction functions
  • Writing compelling ad copy that converts
  • Landing page best practices for paid traffic
  • Setting up call tracking and conversion tracking
  • Navigating the Google Ads interface efficiently
  • Campaign optimization techniques for maximum performance
  • Remarketing for both Search and Display networks
  • Automating campaigns with smart bidding and scripts
  • Display advertising through the Google Ads platform

Flexible Training Solutions for Your Team
Group Vouchers and Scheduled Classes
Group vouchers are available so employees can attend sessions at their convenience, including on weekdays, weeknights, and weekends. All courses are offered live online and in person at our Midtown Manhattan offices. Larger voucher packages include a dedicated registration tracking portal for managing enrollment across your team.

Our varied course calendar means employees can self-select sessions that match their experience level, preferred schedule, and format.

Practical Skills from Working Industry Professionals
Participants walk away from our training ready to implement what they have learned right away. All course files are theirs to keep for future reference.

Our hands-on, project-based curriculum is built around real workplace scenarios. We offer training on-site at your office, at our Midtown Manhattan facilities, or through live virtual instruction, and every program can be tailored to your team's specific needs.

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  • Instantly bookable
  • All inclusive price
  • Price Match Guarantee
  • Live & engaging host

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