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Chicago: Google Ads Corporate Training
Learn to create and manage successful Google Ads campaigns in this comprehensive workshop led by an industry expert. Master keyword strategies, bidding tactics, conversion tracking, and optimization techniques to expand your brand awareness.
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| Location | At your location, Chicago | |||||||||||||||
| Pricing |
$1,800 for up to 20 people
We're happy to discuss your training needs free of charge. Reach out for a free consultation and let us know which skill your team is interested in, your preferred custom training options, and the approximate number of participants you’ll have so we can create a package for you. Send us an email or give us a call today! |
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| Duration |
Up to 7 hours For a shortened session, please request desired length in special requests at checkout.
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| Group Size |
Up to 20 people Group size can be changed after booking if needed.
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| Materials | None required | |||||||||||||||
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General Notes
Supported Platforms for Virtual Events: Zoom is our recommended platform, but we can accommodate Google Meets, Microsoft Teams, and WebEx if you provide the meeting link to CourseHorse in advance of the event. PoliciesPrice Match GuaranteeIf you find a similar event with a competitor at a lower price, we’ll gladly match it. This applies to events of comparable description and duration. Simply provide the details when booking, or within 72 hours of your booking, and we’ll ensure you get the best value. Contact an event concierge to get started. Rescheduling & Cancellation PolicyReschedule or cancel your event by emailing us at [email protected].
Rescheduled events must occur within 1 year of the original event. |
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Description
Learn Google Ads with an experienced NYC instructor. Cover paid-advertising fundamentals and the strategy and technical skills needed to build and manage campaigns.
What You'll Learn at a Glance
- Introduction to Google Ads and the paid search landscape
- How to set up and manage a Google Ads account from scratch
- Keyword research and strategy
- Using match types to control who sees your ads
- Bidding strategies and budget management
- How the Google Ads auction system works
- Writing ads that convert browsers into customers
- Landing page best practices that support conversion
- Setting up call tracking and conversion tracking
- Navigating and customizing the Google Ads interface
- Optimizing campaigns for maximum performance
- Remarketing for both Search and Display networks
- Campaign automation tools and smart bidding
- Display advertising within the Google Ads ecosystem
Custom solutions for every team:
Purchase Vouchers or Group Classes
Group vouchers allow employees to attend classes on their own schedule, whether on weeknights, weekdays, or weekends. Courses are available live online and in person at our Midtown Manhattan offices. Larger voucher purchases come with a custom registration tracking portal to streamline management.
With a diverse and growing course calendar, employees can self-select classes that match their skill level, schedule, and format preferences without any coordination required on your part.
Learn Relevant Skills from Industry Experts
Employees complete our training ready to implement new skills immediately. Course files are theirs to keep as a permanent reference for their ongoing work.
Our curriculum is hands-on and practically focused, designed to mirror the challenges your employees will face on the job. We accommodate every learning style through varied instruction methods.
We bring extensive experience developing training programs for organizations across industries, delivered onsite at your location, at our Midtown Manhattan offices, or through fully remote virtual instruction. Every program can be fully customized to your team's objectives.