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Principles of Professional Selling

American Management Association

4.6 8 reviews

Learn the essential techniques to close deals and earn clients' trust in the Principles of Professional Selling seminar at the American Management Association. Master consultative/solutions selling and develop effective presentations that meet clients' real needs. Enhance your sales skills and achieve your sales goals with ease.

All levels
21 and older
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1170 Peachtree St, Atlanta, GA
22 hours & 30 minutes over 3 sessions

Principles of Professional Selling

Principles of Professional Selling

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Start Dates (0) $2,695/person

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Description

No matter how great your product or service is, or how talented a salesperson you are, you will not be able to close the deal if you cannot tell your clients how what you’re selling will benefit them. Through this intensive professional sales training seminar, you will learn how to gain your clients business by earning their trust.

Go through the entire sales process and discover the most modern sales methods today—consultative/solutions selling. You’ll leave this professional sales training workshop better equipped to develop presentations that meet your clients real needs…create a specific sales plan to achieve your sales goals…influence the right buyers and close the sale with ease.

Who Should Attend:

Sales professionals with a minimum of one year of sales experience
Veterans who want to refresh their skills
Managers who want to learn professional sales training techniques to train salespeople

How You Will Benefit:

Develop a master plan to manage the sales process
Win the confidence and trust of prospects by learning as much as possible about their needs
Successfully sell on a consultative level, using effective interviewing techniques
Effectively communicate your product/service superiority
Build long-term sales relationships by offering solutions
Uncover customer resistance and overcome objections
Know when—and how—to close the sale
Productively manage your time and territory

What You Will Cover:

Planning: using competitive analysis to gain more business
Matching your sales approach to the personality style of your customer
Becoming a problem solver: supplier-based selling vs. selling a solution
Developing new business while maintaining existing account
Managing key-account and key-prospect relationships

Outline:

Learning Objectives
Professionalism
Planning
Listening
Personal Styles
Becoming a Problem Solver
The Sales Process
Individual Evaluation
New Business Development
Territory and Account Management
Time Management

Refund Policy

For Classroom, Live Online, Express Skills Courses and Webinar programs, you may transfer to a future session, send someone to take your place, or cancel for a 5% fee up to 23 days prior to your program.

If you provide AMA with less than 23 days’ notice, or fail to attend, you will be liable for the entire program fee.

Programs included in AMA On Demand offerings are not eligible for substitution, transfer, cancellation, return, or refund. We appreciate that this is an important investment for you and your company and would like to accommodate your needs the best we can.

Please email us at [email protected]

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

Reviews of Classes at American Management Association (8)

(4.6-star rating across 8 reviews)

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American Management Association

The American Management Association (AMA) is a global leader in talent development, offering a wide range of educational services to individuals and organizations. With a history dating back to 1923, AMA is a trusted partner for professional development, serving clients worldwide including 90% of the Fortune 500.

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