Conducting User Research Bootcamp

Explore the vital role of user research!

Despite what many might think, getting to the heart of user experiences isn’t easy. It’s a cerebral adventure that requires preparation, innovative methods, artful interviewing skills, sharp analysis, and empathy. This bootcamp will teach you how create an effective research plan, manage the logistics, recruit the right participants, craft research questions that unearth meaningful insights, and more. After this class, students will be able to immediately apply their skills to a variety of research projects and leverage research tools and templates now and over time.

This workshop uses a combination of engaging lecture and interactive in-class exercises.

Takeaways

• Learn how to choose the right methods and when to combine methods
• Understand the pros and cons of in-person, remote moderated, and unmoderated research
• Access tools to plan for and organize the logistics of a study
• Gain tips and tricks on where and how to find the right participants
• Learn how to author and arrange a discussion guide to maximize results
• Learn how to craft, pose and sequence questions that unearth meaningful insights
• Understand different interview roles
• Learn how and when to use debrief sheets and why they are important
• Become versed in how to build participant pools for ongoing research

Preparation

• You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
• This course will occur completely online using Zoom and Slack.
• Course set up information will be emailed to all students signed up around 24 hours before (and again an hour before) your course launches.

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring COVID-19 very carefully and are adjusting delivery of our programs.

Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one.

Registered participants will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this offering will close 2 hours prior to the session start in order to allow all students ample opportunity to have the technology enabled.