Professional Training in Washington, DC

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the COVID-19 situation very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online...

Diversity, equity and inclusion is not apart from but a part of all of our jobs. It's not lost on us that we are in a time where companies recognize their practices are not always equitable and now they are making concerted efforts to ensure they reflect the communities they serve by building diverse, dynamic teams. For any business to function well,...

Diversity, equity and inclusion is not apart from but a part of all of our jobs. It's not lost on us that we are in a time where companies recognize their practices are not always equitable and now they are making concerted efforts to ensure they reflect the communities they serve by building diverse, dynamic teams. For any business to function well,...

Diversity, equity and inclusion is not apart from but a part of all of our jobs. It's not lost on us that we are in a time where companies recognize their practices are not always equitable and now they are making concerted efforts to ensure they reflect the communities they serve by building diverse, dynamic teams. For any business to function...

Diversity, equity and inclusion is not apart from but a part of all of our jobs. It's not lost on us that we are in a time where companies recognize their practices are not always equitable and now they are making concerted efforts to ensure they reflect the communities they serve by building diverse, dynamic teams. For any business to function well,...

Gain valuable information with an overview of interactive promotions including: e-mail messaging, media buying for interactive advertising, search engine optimization, search engine submission and publicity through lists and blogs. Note: Classroom location listings are also posted outside the CAPS office and the lobby of the 17 Lexington Avenue building....

Study many of the factors that influence employee behavior in this practical, hands-on course.  Concepts covered include motivational theories, interpersonal relations, group and team dynamics, leadership, and more, enabling you to effectively analyze the culture of your organization. Note: Classroom location listings are also posted outside...

In the high-pressure, fast-paced market of today, companies must grow along with their clients. Review the techniques and practical information needed to develop and nurture long-term customer relationships. Note: Classroom location listings are also posted outside the CAPS office and the lobby of the 17 Lexington Avenue building.

This course will examine the function of training and development and provide the tools needed to develop training programs.  Also covered will be the role of training in the workplace and current theory relevant to the subject. The course will touch on assessing needs, setting objectives, choosing instruction strategies, resources and methods,...

Search engine optimization (SEO) is often thought of as a complex and long-term process for marketers. But there are many quick and easy steps you can take to improve your website traffic and start a successful SEO campaign. Students will walk away with a solid base to create a search engine optimized web presence, plus a customized comprehensive...

Building upon previously learned concepts, you will expand your skills and abilities to the level of a full-charge bookkeeper.  Concepts covered will pertain to merchandising businesses, such as adjusting entries for supplies and the periodic inventory system. Other processes to be explored include classified financial statements, closing and...

Successful leadership starts with effective communication. In this course, students develop the communication strategies needed to motivate and persuade colleagues, employees and stakeholders. Through lecture, discussion and hands-on activities, students enhance their power by learning how to listen actively, target messages, influence an audience,...

With this course, you will be introduced to the world, processes, and mindset of investment banking. Topics will include the securities framework and regulations, company and situation analysis, due diligence, the sequence and practicalities of handling transactions from start to completion, and discussion of specific product approaches to client situations....

Knowing how to give feedback that is specific, actionable, and inspiring is the hallmark of a great leader. In this workshop, you will learn the science behind great feedback and practice giving effective feedback, even in tough situations. Pre-work: Decide on a piece of feedback you want to give someone at work (or would have wanted to...

This advanced class enables students to master topics surrounding advanced depreciation, bonds, stock equity, capital transactions, dividends and investments, subsidiary ledgers, liabilities, and taxes. Real-world examples and case studies will enhance the theoretical and practical aspects of the class. Emphasis is placed on the analysis of specific...