Build Your Public Speaking Business

The wellbeing of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring the Coronavirus situation very carefully and will be adjusting delivery of our programs.

Due to the current health concerns in the greater San Francisco area, all GA short-form (one day) classes, workshops and bootcamps will temporarily be held online - including this one.

Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and Slack messaging apps. Registration for this class will close 24 hours prior to class start in order to allow all students ample opportunity to have the technology enabled.

===

Public speaking has become an essential life skill. Internationally renowned keynote speaker Adam Smiley Poswolsky will share the lessons he’s learned in his journey from an unpaid storyteller to a paid professional speaker. Now, he’s regularly paid $10,000 for 30-minute presentations and wants to help you do the same. Smiley is the author of The Breakthrough Speaker: How to Build a Public Speaking Career, a groundbreaking guide for the next generation to take over the speaking industry and increase diverse representation on stage.

In this 2.5-hour workshop, Smiley will help you discover your story, craft a creative anchor to earn credibility, and align your zone of genius with a top-of-mind hook that organizations care about and are willing to invest in. He'll discuss marketing tools to spread your message and reach a wider audience, and give you tips to break into the corporate speaking industry and negotiate higher speaking fees. The practical lessons in this workshop will help experienced speakers looking to take their speaking business to the next level, as well as executives, leaders, and changemakers who want to use public speaking to gain exposure, build their personal brand, and make a greater impact in their career.

Takeaways

• Public speaking tools: discover your speaker zone of genius and learn practical ways to break into the speaking industry
• Storytelling: how to connect with your audience, and make sure audiences always refer you for more gigs.
• Marketing: how to build your speaker website, make an effective speaker reel, and position yourself as an industry expert.
• Grow your income: how to book paid speaking engagements, convert leads into gigs, and negotiate higher speaking fees.

Preparation

Most public speaking classes focus on presentation style and how to tell an effective story; this class is focused on the business-side of public speaking. This class is designed for people who want to speak professionally and make money from public speaking. Ideally, participants will already have some speaking experience; delivered TEDx talk, spoken at a prominent conference or company, or presented before large audiences.

• You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
• This course will occur completely online using Zoom and Slack.
• Course set up information will be emailed to all students signed up around 24 hours before (and again an hour before) your course launches.
• Each individual course participant must have purchased a ticket