Discover Classes. Earn 10% Rewards.

Google Analytics Advanced with Tag Manager

Master advanced Google Analytics techniques with Tag Manager in this comprehensive one-day training. Learn to set up intelligence alerts, work with custom variables, and implement event tracking for enhanced data insights. Ideal for marketers, analysts, and developers seeking to elevate their analytics proficiency.

  • Advanced
  • Small class sizes
  • 18 and older
  • $395
  • Earn 10% Rewards
  • Price Lock
  • Online Classroom
  • 6 hours & 45 minutes

Express Checkout – $395


Proceed to Checkout

No Booking Fees. Lowest Price Guaranteed. Earn 10% Rewards.

Give as a Gift

Start Dates (7)

  • $395/person
  • 6 hours & 45 minutes
10 left
Book
10 left
Book
10 left
Book
10 left
Book
10 left
Book
Showing 15 of 7

Class Description

Description

What you'll learn in this google analytics training:

This fast-paced, one-day, advanced Google Analytics training class covers some of the more advanced features of Google Analytics, including RegEx, advanced segmentation, intelligence alerts, custom reporting, event tracking, virtual page views, Ecommerce tracking, and custom variables. This Google Analytics training class includes many hands-on interactive exercises, ensuring that students who complete the course will be able to productively use the covered features on their own website right away. While this class is more technical than the Introduction to Google Analytics class, much of the material covered will be interesting to business and marketing people as well as to web developers.

Goals

  • Learn to set up intelligence alerts.
  • Learn to work with Google Tag Manager.
  • Learn the difference between advanced segments and filters.
  • Learn the difference between virtual page views and event tracking.
  • Learn to generate virtual pageviews.
  • Learn to set up event tracking.
  • Learn about custom variables.
  • Learn to work with Event Listeners.
  • Learn the best practices for using custom variables.
  • Learn about Ecommerce tracking.

Course Outline

Google Tag Manager

  1. Introduction to Google Tag Manager
  2. Creating a Tag Manager Account
  3. Creating a Container and Container Snippet
  4. Setting up a Tag Manager Container
  5. Tags, Triggers, and Variables
  6. Using Tags
  7. Previewing and Publishing the Container
  8. Adding a Google Analytics Tag

ECommerce Tracking And Reporting

  1. Enabling Ecommerce Tracking
  2. Implementing Ecommerce Methods
  3. Ecommerce Overview Report
  4. Shopping Behavior Report
  5. Checkout Behavior Report
  6. Product Performance Report
  7. Sales Performance Report
  8. Product List Performance Report
  9. Multi-Channel Funnels
  10. Assisted Conversions Report
  11. Top Conversion Paths Report
  12. Time Lag Report
  13. Path Length Report

Social Media Analytics

  1. Introduction to Social Interactions
  2. Setting up Social Interactions
  3. Social Interaction Setup
  4. Social Media Reporting

Virtual Pageviews

  1. Introduction to Virtual Pageview
  2. Virtual Pageviews and Dynamic URLs
  3. Virtual Pageviews for Tracking File Downloads
  4. Application of Virtual Pageviews in Goals and Funnels

Event Tracking

  1. Introduction to Event Tracking
  2. Understanding the Event Tracking Setup
  3. Implementing Event Tracking
  4. Event Tracking Reports
  5. Event Tracking Reports

Custom Dimensions and Metrics

  1. Introduction to Custom Dimensions and Metrics
  2. Architecture of Custom Dimensions and Metrics
  3. Implementing Custom Dimensions and Metrics
  4. Example Scenario from Google

Remote Learning

This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.

Upon registration, the instructor will send along additional information about how to log-on and participate in the class.

Refund Policy

Cancellation / Reschedule by Student

Because we must schedule rooms, ship course materials, assign instructors and provision computer resources well in advance, it is important students alert us ASAP with any cancel/reschedule requests.

Please note the following policies:

  • If requested 16 or more calendar days before the class
    • Cancellation requests made in this timeframe are eligible for refund less 5% cancellation fee.
    • Reschedule requests made in this timeframe will be accommodated if availability exists and will be processed at no additional charge.
  • If requested 15 calendar days or less before the class
    • Cancellation or Reschedule requests made by the student 15 calendar days or less before the class starts will be charged 100% the course fee and are not entitled to a refund.

Substitutions

  • If you are unable to attend your class, a substitute who meets the course prerequisites may attend in your place at no additional charge for the original class title, date and location. If you cannot find a substitute, you will be subject to the class cancellation policy.

Make-up Policy

Students are permitted one (1) Make-Up opportunity to attend an instructor-led class that was paid for but not previously attended for no additional charge.

  • Make-Up class registrations are subject to availability and are not entitled to refund.
  • Students may not reschedule a Make-up class registration.
  • Any no shows or cancellations forfeit their one Make-up opportunity.

Additionally, ONLC reserves the right to retire courses due to lack of demand. Retired classes are not available for Make-Up.

In the event that an instructor or the school needs to cancel at the last minute, students will receive a refund less a 5% non-refundable registration fee.

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

Reviews of Classes at ONLC Training Centers (7)

Benefits of Booking Through CourseHorse

  • Booking is safe. When you book with us your details are protected by a secure connection.
  • Lowest price guaranteed. Classes on CourseHorse are never marked up.
  • This class will earn you 3950 points. Earn 10% back in reward points!

Questions & Answers (0)

Get quick answers from CourseHorse and past students.

Similar Classes

ONLC Training Centers

ONLC Training Centers was founded in 1983 when Jim Palic and Andy Williamson left their positions as mainframe programmers with the Dupont Company to start one of the industry's first computer training companies.

Over thirty years and still growing, ONLC Training Centers is one of the the largest privately...

Read more about ONLC Training Centers

CourseHorse Approved

This school has been carefully vetted by CourseHorse and is a verified Online educator.

ONLC Training Centers

Give This Course as a Gift Card

  • Thousands of classes
  • No expiration
  • Unique and memorable gifts for any occasion
  • Personalized
  • Explore a passion, gain a new skill, discover a new hobby, engage in a memorable experience
  • Instant delivery
  • Lock in a price with the Inflation Buster Gift Card Price Adjuster™

Buy a Gift Card

Book this Class as a Group Event

Booking this class for a group? Find great private group events

Or see all Professional Group Events

Explore group events and team building activities ranging from cooking, art, escape rooms, trivia, and more.

  • Price Lock Guarantee

    Secure your booking now and we'll match any price drop within 48 hours across all booking platforms, ensuring you never miss out on savings!

  • Earn 10% Reward Points

    Maximize your savings with every purchase. Unlock rewards on every transaction, ensuring you get the most value out of your experience!

  • No Added Fees

    Enjoy hassle-free transactions without worrying about additional charges. With us, what you see is what you pay - no surprises!

  • Curated Courses

    Discover a curated selection of courses handpicked by experts in the field. Dive into quality content that suits your learning needs and interests!

CourseHorse Gift Cards

  • Creative & unique gift for any occasion
  • Thousands of classes & experiences
  • No expiration date
  • Instant e-delivery (or choose a date)
  • Add a personalized message
  • Lock in a price with the Inflation Buster Gift Card Price Adjuster™
Buy a Gift Card
gift card with the CourseHorse logo gift card with the CourseHorse logo
Loading...