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Video Marketing Strategy

Master the art of creating and executing successful video marketing campaigns with the Video Marketing Strategy course at Digital Workshop Center. Learn how to engage your audience, stay on brand, and analyze video metrics to drive business growth. Take your video marketing skills to the next level and unlock new career opportunities.

  • Beginner
  • 16 and older
  • $895
  • Interactive Online Classroom
  • 14 hours over 4 sessions

Start Dates (1)

  • $895
  • Interactive Online Classroom
  • 14 hours over 4 sessions
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Show all 4 sessions
  • Tue, May 21 at 5:00pm - 8:30pm
  • Thu, May 23 at 5:00pm - 8:30pm
  • Tue, May 28 at 5:00pm - 8:30pm
  • Thu, May 30 at 5:00pm - 8:30pm
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Class Description

Description

What you'll learn in this after effects class:

As you prepare a video marketing strategy for a business, you must understand the fundamentals of the audience, company budgets, and the digital tools available to create and edit the content.  In the Video Marketing Strategy class, you will learn how to understand and execute a successful video marketing campaign, how to stay on brand with your messages, and analyze the engagement of your audience. 


Video marketing is one of the fastest growing sectors within the marketing world due to the massive growth and demand for online video content.  This program will provide vital job skills that will lead students to more opportunities in high growth positions utilizing video marketing skills.


Students will learn from subject matter experts how to examine analytics to understand the effectiveness of your video marketing efforts, create pinpoint targeting to your defined audience, and understand video content that speaks directly to your customers.


Taught in a bootcamp style, our programs balance an accelerated pace of learning with small class sizes to make sure every student receives individual support and mentoring throughout their education experience. When you are ready to launch your video marketing career forward, contact us today to learn more.

Includes

  • 14 hours of classroom training | Additional assignments outside of class
  • Professional Textbook/Materials
  • Download materials with practice data files
  • One month of technical support
  • One year for a free re-take (for attended students of public classes only)
  • Certificate of Completion

Objectives

Upon successful completion of the Video Marketing Strategy class, students will have an understanding of:

  • How to create a successful video marketing strategy

  • Developing and executing a successful video marketing campaign

  • Latest trends in video marketing, video ads, and video tech

  • The best types of online content

  • Storytelling

  • Storyboarding

  • Video metrics and analyzing KPIs

  • Creating and managing a Youtube channel


Prerequisites

  • Basic digital literacy including file management is required

Remote Learning

This course is available for "remote" learning and will be available to anyone with access to an internet device with a microphone (this includes most models of computers, tablets). Classes will take place with a "Live" instructor at the date/times listed below.

Upon registration, the instructor will send along additional information about how to log-on and participate in the class.

Refund Policy

  • Students not accepted to the school are entitled to all monies paid.
  • Students who cancel this contract by notifying the school within 4 business days are entitled to a refund less 5% cancellation fee.
  • Students, who withdraw after 4 business days, but before the commencement of classes, are entitled to a full refund of all tuition paid except the maximum cancellation charge of $150.00 or 25% of the contract price, whichever is less.
  • In the case of students withdrawing after the commencement of classes, we will retain a cancellation charge plus a percentage of tuition and fees, which is based on the percentage of contact hours attended. The refund is based on the official date of termination or withdrawal.

If you would like to cancel or transfer a class, you must send your request in a written notice via email to [email protected]. Transferring/rescheduling a class registration is equivalent to a cancellation and is treated accordingly.

Cancellation/Re-scheduling of classes by the school

If class enrollment does not meet the minimum requirement of students, the class may be canceled or re-scheduled. Participants will be notified prior to the start of scheduled class, typically with at least 2 days (48 hours) of advance notice.

In the event of a cancellation, students will receive a refund less a 5% non-refundable registration fee, or the paid balance may be applied toward another upcoming class.

All applicable refunds will be made within 30 days from the date of cancellation.

In any event where a customer wants to cancel their enrollment and is eligible for a full refund, a 5% processing fee will be deducted from the refund amount.

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