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NYC
Learn the ins and outs of digital marketing, content creation, and social media strategy in the heart of New York City with these comprehensive marketing classes. Gain practical skills and industry knowledge to boost your career in the fast-paced world of marketing.
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The Mojo Matrix: 5 Keys to Double Your Profit
Full Time Travel Coaching @ 1140 6th Ave, New York, NY
The Mojo Matrix: 5 Crucial Keys to Bust Through the Bull and Blaze Your Way to More Clients and Cash So You Can Double Your Profit You own a business, and you love it! And, you are GREAT at doing what you do. The problem is, you’re struggling to get more profit. Or, perhaps you were doing great, and then things changed, and you don't understand why. You’re sick and tired of “magic marketing formulas” that seem...
$35
Marketing Plans for Entrepreneurs
General Assembly @ 10 E 21st St, New York, NY
For new entrepreneurs, going from an idea to a developed concept is the first step in developing your business. By learning how to create a roadmap for your company’s marketing strategy, you’ll be able to convey your ideas with confidence and take the first steps toward getting your business off of the ground. In this workshop, you’ll take an in-depth look at the five key activities involved in creating a successful marketing plan. You’ll...
Online Marketing - Get More Customers & Supporters
Be Social Change @ 601 W 26th St, New York, NY
If you want your organization to grow, succeed, and make an impact, you need a way to consistently attract new customers and supporters. Whether you’re building an organization or working in one, reaching the people you want to serve and growing your market will always be a top priority for your team. Online marketing offers a powerful and cost-effective way to reach your audience, but the number of channels, strategies, and tactics out there...
$30
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Explore Digital Marketing Private Group Events
Explore private group events and team building activities ranging from cooking to art, escape rooms, trivia, and more
Explore Digital Marketing Private Group Events
Fundamentals of Intelligent Agents for Online Analytics
General Assembly @ 902 Broadway, New York, NY
This class will introduce the intelligent agent framework along with the related ideas of adaptive control, and the Exploration/Exploitation trade off. We will quickly review AB Testing and Behavioral targeting, and show how both can be seen as intelligent agent problems. Whether you are in web analytics, data science, or just building a Lean Startup, you probably are hearing these terms being thrown around. It can get a little confusing to see...
Cultivating an Online Community for Your Brand
General Assembly @ 902 Broadway, New York, NY
Social media has been able to break down communication walls and give everyone a digital voice, but what really drives an online community? This class will take you through the planning and strategy process needed to architect and grow your own online community. Attendees will walk away with an understanding of how to define an authentic brand voice and image within a community and how to carry out content planning, selection, segmentation, and...
Online Advertising Ecosystem
General Assembly @ 902 Broadway, New York, NY
You will learn about web advertising as well as the mobile and tablet space. Come explore the complex world of digital advertising in order to understand the relationship between brands, agencies, networks, exchanges, and all the other players in the digital ad ecosystem. Some of the largest tech companies in the world like Google and Facebook rely solely on online advertising for their revenue, and you too can benefit from the amazing world of...
Understanding Dashboards and Metrics Displays
General Assembly @ 902 Broadway, New York, NY
This class will serve as a practical guide to create useful, informative, actionable dashboards and real-time metrics displays. Businesses are storing more and more information, yet struggle to analyze and make decisions off of this new data. Effective data visualization is the easiest, most efficient way to identify and communicate the key insights that are hidden in the numbers. Takeaways Learn to pick the right metrics/key performance indicators...
Social Media Marketing I: An Introduction
Fordham University PCS @ 400 Westchester Ave, West Harrison, NY
Social Media Marketing I: An Introduction to Platforms, Tactics, and Tools This course is designed to provide an introduction to the operational mechanics and key marketing and communication strategies associated with Facebook, Twitter, LinkedIn, Google+, and Pinterest. Students will no longer be confused by all the hype associated with social media or overwhelmed by the prospect of tweeting, pinning, connecting, and updating their status....
#BRAND #YOU Conference: Full Day For Entrepreneurs
JS Media & Agent-cy Online Marketing @ 150 East 42nd St, New York, NY
This has been designed specifically for the hungry entrepreneur, sales professional and executive in transition to a Board seat, new venture or higher position. A one-day power-packed, interactive conference, you will get a course on entrepreneurship and leadership in series of interviews and Q&As with the brightest minds and top successes in business in NYC. All speakers have built global brands and businesses, have used their books and speaking...
All levels
21 and older
$249
Your Keys to Internet Marketing Success
Full Time Travel Coaching @ 112 W 34th St, New York, NY
For anyone looking for a unique spin on marketing your business, this workshop is for you! You will learn how to tap into your unique passion and personality as a way to stand out in the crowd, and bring that into your business marketing strategy – one you will actually do instead of making excuses about. You’ll also get a working knowledge of important Social Media and SEO basics so that you can leave the workshop and immediately put your knowledge...
$25
Search Engine Marketing: An Overview
Fordham University PCS @ 400 Westchester Ave, West Harrison, NY
Search Engine Marketing: An Overview of Paid Search Advertising, Search Engine Optimization (SEO) and Google Adwords This course will provide an overview of the key techniques used to optimize the content on a website and landing page, including keyword research and analysis, meta tagging, link building, and blogging. Ever since the Web was launched close to 20 years ago, business owners, online marketers, content managers, professional service...
Build Your Brand Through Social Media
Iris7 Marketing @ 16 W 23rd St, New York, NY
In this hands-on workshop you will learn how to reach your ideal clients by connecting with them across social media. Over the course of two hours, we will work with you to hone your brand, identify your target audience, decide which social media channels to use, and create a resource-conscious plan for executing your strategy. You will leave the workshop with a clear understanding of what it takes to run an effective social media campaign.
Crash Course in Digital Strategy for Planners
Miami Ad School PRO @ 35-37 36th St, New York, NY
In this course, you will learn the methods, trends, and tools that are transforming today’s digital landscape and how you can utilize digital insights to become a better strategist. Technology has evolved our lives. It’s also transformed the definition of a big idea. Planners need to understand this rapid change to thrive in the digital age. This one day crash course in digital strategy for planners will rapidly change the way you think and...
$300
Digital Marketing Strategies Bootcamp (Virtual)
Digital Marketing is a constantly expanding and essential component of any brand. Developing and executing robust Digital Marketing campaigns takes a unique set of skills that industry professionals are increasingly asked to perform. You’ll also learn the website fundamentals needed to increase conversions, email marketing strategies, and how to develop and execute a successful content marketing strategy. Students are provided a proven...
Digital Marketing Strategies Bootcamp
Digital Marketing is a constantly expanding and essential component of any brand. Developing and executing robust Digital Marketing campaigns takes a unique set of skills that industry professionals are increasingly asked to perform. You’ll also learn the website fundamentals needed to increase conversions, email marketing strategies, and how to develop and execute a successful content marketing strategy. Students are provided a proven...
Innovation for the Connectected Age
Miami Ad School PRO @ 10 Jay St, Brooklyn, NY
Connected By Design is a unique workshop that will show business leaders and marketers exactly how to use functional integration to achieve transformative growth within any type of company. How can companies drive consumer preference and secure sustainable growth in this digital, social, and mobile age? The answer is through functional integration. Some of the world's most highly valued companies—including Amazon, Apple and Google—have harnessed...
$400
E-mail Marketing
Fordham University PCS @ 400 Westchester Ave, West Harrison, NY
Complete Course Title: E-mail Marketing: Creating Campaigns to Acquire and Retain Customers This course will provide e-mail marketing strategies and tactics that businesses can use to enhance brand awareness and motivate sales conversions. E-mail is a vital marketing medium. E-mail marketing produces an average return of $39.40 for every advertising dollar spent, and e-mail has the highest return on investment (ROI) of any digital or offline channel....
Copywriting for Your Brand
Made in NY Media Center by IFP @ 30 John St, Brooklyn, NY
A powerful headline can trigger hundreds of clicks and shares, even when the web is so visual! Writing for online channels is an art. In this class, you’ll learn how to create compelling content, how to engage an audience and drive a conversation to inspire action. From blogging to search engine optimization to influencer marketing. Writing on the web is so much more than GIFs and photos. In today’s web, writing is the #word. What You Will...
How to Search, Identify and Utilize Insights
Miami Ad School PRO @ 10 Jay St, Brooklyn, NY
In this workshop we’ll learn what an insight is and isn’t, how to craft insights, why they’re important and how to apply them. Insight. It might be the most misunderstood word in our industry. It’s also arguably the most important. Insights drive brand strategy and fuel creative. They can often be the difference between a powerful brief and a crappy one. The ideal session for people who look for insights and for those who turn them...
$320
Press Release Writing and Event Promo
Robin Grearson Workshops @ 137 Varick St , New York, NY
In this one-session workshop, you will write a press-release in class and will talk about the basics of independent event promotion. *This class is donation-based.
All levels
18 and older
Free
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