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General Assembly
Upcoming Classes in Los Angeles

General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.

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General Assembly

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Python Basics Bootcamp Remote

General Assembly See all classes by this school @ 1520 2nd St, Santa Monica, CA

Python is a versatile and widely-used programming language with many applications. This Bootcamp explores Python's place in the scientific ecosystem, and how the language can be used across all domains of programming. Designed as a stand-alone introduction to the language, this class emphasizes hands-on exercises that gradually build on one another to develop a deep understanding of the language’s fundamental concepts. Students will leave the...

(2,637) All levels 18 and older

Introduction to Python Bootcamp with Emma Boumans

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

Python is one of the most popular programming languages for data science. In this bootcamp, we will learn the fundamentals of programing using python so that users will feel comfortable manipulating tabular data (numbers, text) on their own problems. Topics include data types, data structures, boolean relationships, looping and functions. Students will work independently or in groups on these core topics as well as coding challenges that aims to...

(2,637) Beginner 18 and older

Introduction to User-Centered Design

General Assembly See all classes by this school @ 1617 Broadway, Los Angeles, CA

This workshop describes the set of techniques you can use to make your development process more user-centered. Arshad teaches how to gather and analyze user data, create personas so you know who you are developing for, use ideation techniques to make sure you come up with creative solutions, how scenarios and storyboarding can help you fill in design gaps, how to get early validation of your design ideas using paper prototypes, and how to use...

(2,637) All levels 18 and older
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Storytelling That Sells For Ecommerce Brands

General Assembly See all classes by this school @ 1520 2nd St, Santa Monica, CA

Traditional marketing is dead. Consumers today are highly skeptical of corporate-style disruption advertising. In the age of Instagram and direct-to-consumer ecommerce, you build a brand by building a following first. But how do you rise above the noise to attract these passionate fans? Start with a great story. A brand story with the right emotional appeal can transform a casual customer into a lifelong evangelist. Today, every brand needs to...

(2,637) All levels 18 and older

Search Engine Optimization Basics

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

Learn what search engine optimization (SEO) is all about, starting from the beginning. What is SEO? How do search engines work? What is the ranking algorithm? How can you adjust your marketing strategy based on Google algorithm changes? What does it take to have a clean website that passes W3C compliance? How do you make a website responsive, mobile friendly, and rank on Google with a mobile version of your website? What code changes and modifications...

(2,637) Beginner 18 and older

Design Thinking Bootcamp

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

The well-being of our employees, students, clients, instructors, and guests is our number one priority here at General Assembly. We are monitoring COVID-19 very carefully and are adjusting delivery of our programs. Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered participants will be notified 24 hours in advance of this program with information...

(2,637) All levels 18 and older

Product Management Bootcamp

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

You’re full of ideas, but how do you know which will resonate with your customers and are worth working on? In the first half of the bootcamp you’ll learn how to use the Lean product development and MVP philosophy to test and validate your ideas with the least amount of work required. The ultimate goal is to reach product/market fit. Take your idea and get moving in the right direction quickly and efficiently. In the second portion of the bootcamp...

(2,637) All levels 18 and older

Design Your Data: Tableau Bootcamp

General Assembly See all classes by this school @ 1520 2nd St, Santa Monica, CA

Tableau is an incredibly powerful tool for exploring and visualizing your data. This day long bootcamp will allow people with no experience in Tableau to re-create all of its major charts and turn them into a functional, interactive dashboard by the end of the day. Once people understand the power of Tableau they can quickly perform vital business analysis that would take 3-5x times as long with other software tools. When you are finished you’ll...

(2,637) All levels 18 and older

Agile and Scrum Bootcamp

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

Scrum is used extensively, but not exclusively, in web and software development. Everyone from developers to business execs are now expected to know how to work using Scrum, but few are taught it and many struggle along with misinformed ideas.  This bootcamp will cover the main principles and ideas underpinning agile and why using Scrum is the best way to run certain projects. Through games, hands-on practice and project simulations, you’ll...

(2,637) Beginner 18 and older

Blogging for Business Bootcamp

General Assembly See all classes by this school @ 1520 2nd St, Santa Monica, CA

Blogging provides another platform not just to sell your product and/or create brand awareness but to establish yourself as an informative source in your field. This course covers the importance of a good title, captivating first and last sentences, and the necessity of proper grammar and interesting writing. The course includes practicing good writing skills and developing a knack for editing. Students will learn an overview of proper writing,...

(2,637) All levels 18 and older

Negotiation Workshop

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

Learn how to negotiate from a graduate of Harvard College and Harvard Law School who was an instructor at the renowned Harvard Law School Program on Negotiation, where he taught alongside Roger Fisher, author of “Getting To Yes.” Attendees will engage in a live simulated negotiation, complete with confidential instructions and a partner for negotiating. Following the negotiation simulation, there will be a debriefing and discussion of the most...

(2,637) All levels 18 and older

Public Speaking 101

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

The thought of speaking in front of an audience can throw normally calm and confident people into a frenzy. In this workshop, participants will get expert coaching and feedback on ways to strengthen their public speaking skills, from techniques to ease frayed nerves to exercises designed to build confidence and improve focus. We'll the workshop with improvisational games designed to build self-confidence and sharpen listening skills before tackling...

(2,637) Beginner 18 and older

The Art of Conversation

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

What does it take to navigate small talk towards deeper, more significant topics? How do you gracefully exit from monotonous or unwanted conversations? How do you organically grow your professional network? In this workshop, we’ll explore the many ways to feel more confident engaging with strangers and forging deeper relationships with existing personal and professional contacts. We’ll delve into the dynamics of conversations of all varieties,...

(2,637) Beginner 18 and older

Leadership Skills for Rising Managers

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

“Leaders become great not because of their power, but because of their ability to empower others.” - John Maxwell Leadership is no longer about telling people what to do, it’s about empowering them to be their best selves. So, how can you bring out the best in your people? In this highly experiential workshop, we’ll show how you can be a leader people want to work with through two critically important practices: radically honest feedback...

(2,637) All levels 18 and older

Intro to Google Ads

General Assembly See all classes by this school @ 1520 2nd St, Santa Monica, CA

Want a hands on workshop for Google AdWords? This 3-hr crash workshop will walk you through the strategy, campaign build, and optimization skills you need to get started with Google AdWords - the world's most powerful and effective advertising platform. By the end of the class you will have identified business goals and high intent keywords, set up you own campaign, played around with the Adwords platform, used best practices to optimize ads for...

(2,637) Beginner 18 and older

Email Marketing & Insights Workshop

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

Email is dead? Nonsense! Email marketing is a staple in digital marketing. Whether it's B2B or B2C, companies of all sizes use email to engage, advertise, communicate, inform and sell! Rising tech corporations like Salesforce and similar CRMs have also made email part of their emerging suite of products, such as email building tools, automation, personalization, customer journeys, data-driven email experiences and analytics. When we purchase something...

(2,637) Beginner 18 and older

Interviewing Like a Pro: How to Strike the Right Note

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

In today’s world, it’s critical to optimize the face- to – face opportunities you get to sell yourself. Whether interviewing for an actual job, pitching an idea, or simply engaging in casual conversation, you have to know how to communicate your skills and experience in a compelling and memorable way. If you feel more tongue-tied than fluent in your ability to answer questions, speak persuasively, and tell your stories- this class can help....

(2,637) All levels 18 and older

Python Programming 101

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

Unlock data-driven insights with code. Explore the intersection of coding and data with General Assembly. During our Python-focused introductory workshop, you’ll learn to harness the power of an essential programming language for data scientists and use it to drive accurate business insights. Working with real-world examples, you’ll: Touch on fundamental Python programming techniques and tools. Discover the history of Python and how it...

(2,637) Beginner 18 and older

Mobile App Development Bootcamp

General Assembly See all classes by this school @ 1933 S Broadway, Los Angeles, CA

Many of us have had ideas for mobile apps float through our minds, and it’s entirely possible one of your ideas could turn into something great — but without the knowledge of how to create, design, and market your new app, it’s impossible for your idea to come to fruition. This workshop will teach you about the process of creating an app from start to finish — from learning about the appverse itself to development, design, economics, management,...

(2,637) Beginner 18 and older

Branding 101: Build a Unique Brand that Attracts

General Assembly See all classes by this school @ 360 E 2nd St, Los Angeles, CA

People often think of branding as just a logo, business cards, and their website. But a brand is so much more than that. In today’s saturated digital market your branding can be used as a business strategy in helping you stand out from the crowd. By personifying your brand and determining your unique selling point, vision, core values, and your target customers, you will find innovative ways to connect with your customers. Whether you're a business...

(2,637) All levels 18 and older

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Reviews of General Assembly

(4.3-star rating across 2637 reviews)
  • Advanced Instagram Masterclass

    Anonymous review on 6/9/2022
    Demi’s class was engaging and insightful!
  • Email Marketing Essentials

    Reviewed by GINA D. on 2/21/2022
    Very organized-sequential order of steps,examples of how to implement,not crazy about the group project
  • Advanced Excel Training

    Reviewed by Amanda B. on 11/14/2021
    The class was excellent and very informative.
  • How to Become a Confident Communicator

    Reviewed by Rivka S. on 9/26/2021
    I thought Julia did an excellent job. It was well organized and it was nice and small and she used break out groups so everyone had a chance to work. I highly recommend it. I'd prefer if you just use my first name.
  • How to Become a Confident Communicator

    Anonymous review on 9/18/2021
    Worthwhile with a few good tidbits I found more compelling on developing leadership qualities but for me, mostly basic information that everyone should know by now (good head on lighting for your Zoom calls, don’t be distracted when you’re speaking, etc).
  • Career Shift 1-Day Fundamentals Course

    Anonymous review on 9/9/2021
    It was cancelled 35 minutes before it was supposed to start. I am hoping the refund comes through.
  • Excel Bootcamp

    Anonymous review on 9/8/2021
    I really appreciated Vaughn’s presentation! It was helpful and informative.
  • Content Strategy 101

    Anonymous review on 8/25/2021
    Great tools!
  • Getting Started With Wordpress

    Reviewed by Nicole F. on 8/24/2021
    As an introductory class I felt it was fine. It seemed more blog centered than website centered. That could very well have been my understanding of what I was hearing because I was tired. The late time of the class problematic. My understanding of the time would be that the class would start 8PM, EST. I was traveling at the time so I had expected it to start 7PM my time. It actually didn't start until 9PM my time. Because of the late start things seemed a bit rushed.
  • Storytelling for Personal Branding and Career Success

    Reviewed by Cornelia G. on 8/22/2021
    The class never started. Was left waiting for an hour and I still haven’t received an email from anyone!
  • Adobe XD Bootcamp

    Anonymous review on 7/20/2021
    Loved that we took the time to do real exercises. I came in having never clicked on XD before and came away fairly confident about my ability to design something in it.
  • Getting Started with Wordpress

    Anonymous review on 7/13/2021
    Getting started with Wordpress was a great course. The teacher was very knowledgeable and patient with student questions. I just wish this class was more than 1 meeting date. Overall I’m glad I took it.
  • Adobe InDesign Bootcamp

    Reviewed by Brenna M. on 7/7/2021
    Instructor was really great! She was very detailed and really made this class enjoyable
  • How to Become a Confident Communicator

    Reviewed by Kendra B. on 6/29/2021
    I wasn't sure what to expect for a 3-hour course but it was a great refresh/introduction to communicating with confidence! The instructor, Dillan, was awesome–super fun, professional, inspiring, and full of information. There was lots of participation from the rest of the class and I would definitely recommend it to others looking to learn about the same topic. It would be awesome to see a more advanced or continuation class offered by Dillan as a follow-up to this one. Loved it!
  • SEO Training for Startups & Beginners

    Reviewed by Lorraine F. on 6/22/2021
    This was an A GREAT CLASS! The instructor was very informative. I learned so much and he made the class easy to follow. I highly recommend.
  • The Art of Productive Conflict

    Anonymous review on 6/19/2021
    Awesome class, Jared was amazing.
  • How to Be an Effective Manager

    Reviewed by Andre B. on 5/7/2021
    Our teacher was very kind and inviting. Team ups was the best experience along side mediating breaks ! Just Awesome!
  • Social Media Bootcamp

    Anonymous review on 4/16/2021
    This was the note I left for the instructor and that I emailed to you yesterday. So disappointing. Not at all what I expected. I do wish that my emails had been answered before I paid. Yes, this is me leaving General Assembly a BAD review. Not you, you are full of great information for SM 201. I was expecting SM 101. I really didn't feel like asking basic questions in this environment. Perhaps you can tell GA to answer questions from customers. Hmmm, something you covered in the class and they aren’t doing. I would appreciate an answer as to how you will make this right for me. I didn't need to spend $250 for a class I did not need or want.
  • Getting Started with Wordpress

    Anonymous review on 4/1/2021
    I thought it was great and covered a lot of ground with getting started with wordpress. I was able to set up a website the next day
  • Social Media Monitoring & Analytics: How, What, & Why

    Reviewed by Griselda L. on 3/31/2021
    Nicole is just amazing! Her way of teaching the course kept me engaged and eager to learn more. All the materials were explained in a clear, concise and easy to follow manner. I highly recommend taking this class with Nicole.
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