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Analytics Course

at SEO Optimizers - Marina Del Rey

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Marina Del Rey, Beach Cities
3877 Grand View Ave
Btwn Marine & Navy Streets
Los Angeles, California 90066
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Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 8

What you'll learn in this predictive analytics training:

Learn the principles of the Google Analytics platform; understand the tracking code and how it collects and reports data. Make informed decisions about what tracking is necessary for different types of websites and how to properly configure it.

Understand how Google Analytics is structured to collect data and present it to you. Learn the different components of the tool and how they work together. Get started with setting up different properties, views and linking webmaster tools with highly useful reports.

Learn how to setup or review (QA) a Google Analytics installation on any website. Discover how to setup filters and custom channels to provide you with the necessary reports with a few clicks. Learn about sessions and how to create custom session timing to better understand your visitors and optimize your website.

Start setting up goals with custom funnels to properly track business conversion rates. Learn how to properly setup e-commerce tracking and make sure that its reporting correctly. Understand how to acquire & report on actionable recommendations for any website.

Learn about segmentation and how experts create segments of their users to get deeper insights into behavior and trends, to help them increase conversion rates. Create segments, custom reports, intelligence alerts, custom dimensions and shortcuts to save you time and help you grow your business. Understand all the different metrics and how you can transform those numbers into actionable insights.

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Refund Policy
Cancellations made at least 7 days in advance of the class will be honored with a full refund. Students who cancel less than 7 days prior to the start time of the class will receive a credit towards a future class.


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School: SEO Optimizers

SEO Optimizers

At SEO Optimizers we are a group of experienced professional internet marketing consultants working for your company. We have been involved in the Internet marketing field for the past 7 years; creating websites, building traffic, and always staying up to date with the search engine algorithm changes...

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