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Social Media Strategy Mapping

at General Assembly - Downtown

Course Details
$55 8 seats
Start Date:

Wed, Nov 20, 7:00pm - 10:00pm

Downtown, Downtown/Northeast
360 E 2nd St Ste 400
Btwn S Central Ave & S San Pedro St
Los Angeles, California 90012
A computer will not be provided
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Class Level: All levels
Age Requirements: 18 and older
Average Class Size: 20

What you'll learn in this social media marketing training:

Social media initiatives don’t start when you register a Facebook or Twitter account and start posting announcements, it begins much sooner. In this workshop, you’ll be taken through how to understand social media platforms and learn how to develop and implement an actionable social media strategy. 

You’ll learn how to structure your social media efforts, captivate your audience on each social media platform, and build brand awareness, loyalty, and sales.

  • Learn how to develop and implement a social media strategy.
  • Create an elevator pitch that clearly defines your brand, audience, and key differentiator.
  • Understand the difference between major social media platforms.
  • Learn how to use the major social media platforms to create content and engage your audience.
  • Identify which platforms to use for your business.
  • Explain the difference between publishing, listening, and reporting tools.
  • Create a weekly content calendar for your business.
None! Please bring a laptop to class, along with a notepad and pen.
School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Still have questions? Ask the community.

Refund Policy
If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.


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Start Dates (1)
Start Date Time Teacher # Sessions Price
7:00pm - 10:00pm Nicole Solis-Sison 1 $55

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Questions about this class?
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Questions & Answers (3)

Get quick answers from CourseHorse and past students.

Question from anonymous
I’m confused, it says here ‘start date’. Is this a one-time seminar or is it a weekly class? And If so, what are the other dates?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi there! This class is a one-day class only, from 7:00 PM - 10:00 PM. Hope this helps!
Question from G
Is a laptop mandatory for class? Is an iPad ok? I do not own a laptop.
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hi there! Since this is a free class, an iPad should be fine to use as it can support the social media platforms that the instructor will be explaining. Hope this helps.
Question from anonymous
Is it only one class?
Answer from Brenda L. CourseHorse StaffCourseHorse Staff
Hello, there! This is a one-day class. Thanks!

Reviews of Classes at General Assembly (2,295)

(2295 Reviews)
Social Media Strategy Mapping
Reviewed by Jason S. on 9/18/2019
Good content. Knowledgeable instructor.
Social Media Strategy Mapping
Reviewed by genevieve j. on 4/26/2019
Social Media Strategy Mapping
Reviewed by Amy K. on 2/21/2019
Social Media Strategy Mapping
Reviewed by Anonymous on 8/28/2016
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School: General Assembly

General Assembly

General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

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