Discover the secrets to successful digital marketing with a wide range of professional classes in Los Angeles. Learn how to boost your online presence, drive more traffic to your website, and increase sales with expert guidance and hands-on training.
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Katie Wagner Social Media @ Virtual Classroom
Join our intensive, hands-on Social Media Bootcamp and change your social media for good! In just 30 days, you'll master "The Big 4:" Week 1: Facebook Week 2: Pinterest & Instagram Week 3: LinkedIn Week 4: YouTube Bootcamp includes: Four 3-hour group coaching sessions Bring your laptop and work on your social media channels in class Network with other business owners Unlimited phone and email support Stuck?...
General Assembly @ Online Classroom, Los Angeles, CA
To become a great Facebook Marketer, you have to truly master the nuances of the platform, and leverage industry vetted best practices. In this hands on Bootcamp, you'll discover how to go beyond just boosting posts by leveraging Custom Audiences and advanced Bidding Strategies. You’ll also learn how to properly measure and optimize your campaigns using both the Facebook pixel and other measurement platforms. In addition, you’ll learn how to...
headTrix, Inc | Adobe Certified Training @ 2500 Broadway, Santa Monica, CA
Facebook, Twitter, LinkedIn, You Tube, Blogs.... these social platforms are doing more than driving buzz - they are driving traffic and empowering companies. Gain the power to shape consumer conversations and amplify word-of-mouth chatter. This course will cover the basics of social media marketing, explore techniques for employing social media as a marketing tool. Whether you're a filmmaker, business owner, non-profit, musician or writer, this...
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Explore Digital Marketing Private Group EventsComputers for Beginners Part 6: Shop Online with Confidence Worried about venturing into cyber retail? With the growth of e-shopping comes a wealth of new challenges and opportunities for the consumer and the marketplace. Learn how to safely engage in e-commerce, make informed online purchases and protect yourself online.
headTrix, Inc | Adobe Certified Training @ 2500 Broadway, Santa Monica, CA
You have a basic understanding of how your social network, now it’s time to put it all together to make it really work for you. This Level 2 Master Class helps you refine and target your audience, develop a long-term marketing strategy, and put it into action. Our Social Media Expert will do an analysis of your current website and network, then help you make adjustments to increase leads. Audience: Social Media Marketing | Level 2 is for...
headTrix, Inc | Adobe Certified Training @ 2500 Broadway, Santa Monica, CA
This course will cover the basics of social media marketing, explore techniques for employing social media as a marketing tool and present ways to develop strategy. Designing your Facebook landing page, creating a YouTube channel, setting up a Twitter account, and how to update them all together and use them to promote your business or film! Facebook, Twitter, LinkedIn, You Tube, Blogs.... these social platforms are doing more than driving buzz...
headTrix, Inc | Adobe Certified Training @ 2500 Broadway, Santa Monica, CA
You have a basic understanding of how your social network, now it’s time to put it all together to make it really work for you. This Level 2 Master Class helps you refine and target your audience, develop a long-term marketing strategy, and put it into action. Our Social Media Expert will do an analysis of your current website and network, then help you make adjustments to increase leads. Audience: Social Media Marketing | Level 2 is for...
General Assembly @ Online Classroom, Los Angeles, CA
Social media initiatives don’t start when you register a Facebook or Twitter account and start posting announcements, it begins much sooner. In this workshop, you’ll be taken through a 6-step methodology that will help guide your efforts to develop an actionable social media strategy. You’ll learn how to structure your social media efforts, deploy your resources, and ultimately launch a social media campaign that is professional and provides...
General Assembly @ 1933 S Broadway, Los Angeles, CA
With over 300 million monthly active users on Instagram, your business has the potential to reach, engage, and build a massive community on Instagram. But where do you start? How do you grow valuable followers that will actually help your business? We will walk through how to build your Instagram strategy for the next six months. From developing your brand to building partnerships to hiring freelancers. It’s a grind, but with a thoughtful strategy...
SEO Optimizers @ Online Webinar, Los Angeles, CA
SEO Optimizers is hosting a specialized search engine optimization and social media marketing training course to help small and medium business owners to increase their website traffic without paying for ads. We are limiting attendance to the first ten companies that sign up for this one-of-a-kind presentation. This course will provide each attendee with a personalized and highly interactive experience for their business. You will have a 1-on-1...
El Camino College @ 16007 Crenshaw Blvd, Torrance, CA
Learn the ins and outs of the current social media landscape and how it can be incorporated into an overall business strategy to maximize results for brands, small businesses, and agencies. Students will learn how to determine what social media platforms are best for their organization as well as what analytics tools to use to measure results and ROI. We will also explore current social media trends and best practices through hands-on learning and...
Santa Monica College @ SMC Bundy Campus, Santa Monica, CA
Market your business using Facebook and other social media sites. Find out about proven social-media marketing techniques and tools you can use to get leads, find prospective clients, and attract people to your Facebook page and other websites. Learn how to build a Facebook page for your business, how to create content and use promotions such as coupons and contests to attract fans and followers, how to connect your website to Facebook, and much...
General Assembly @ 1520 2nd St, Santa Monica, CA
Snapchat is one of the fastest growing social networks of the decade. Since its inception in 2011, it has grown to 10 billion daily video views (head to head with Facebook) and 150+ million daily active users. This platform is a content and storytelling haven. With an engaged user base, ample features and unique DNA, Snapchat delivers a marketing channel for the fast pace mobile centric world we live in. As its user base continues to attract a wider...
Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. You'll walk away with the best Instagram practices that will allow you to define a more robust social message that resonates well with your brand. Who is this workshop for? Anyone who either manages or is interested in managing an Instagram Business account. This workshop is not appropriate for total...
Learn how to rank your website at the top of search engines, like Google. Search Engine Optimization (SEO) is more important than ever if you’re interested in driving targeted traffic to your website. We’ll share the strategies for creating an effective SEO campaign that improves your online visibility and brings potential customers to your company website. Who is this workshop for: Entrepreneurs and Business Owners who would like to drive...
General Assembly @ 360 E 2nd St, Los Angeles, CA
Understanding metrics, stats and social analytics is key to creating, monitoring and adjusting social strategy and goals. With this in mind, digital marketers must know what they are looking for, which stats impact their previously set goals and how they can use analytics to fine-tune their content, engage with users and enhance their social presence. This class will cover the basics of understanding social metrics, their importance and how to use...
General Assembly @ 360 E 2nd St, Los Angeles, CA
The social space is crowded. There are so many voices, brands, influencers and memes, so then how do YOU stand out? If you want to share your story, start a brand, become an influencer, make connections or advance your career or passion online, then you need to clearly define your what that is and why people should follow, love and believe in it. This class will take a deep dive into creating a personal social strategy, based on your strengths, passions...
Instagram is one of the hottest apps out there and just waiting for your business to take advantage — its user base is massive and highly motivated to buy. But how do you acquire followers? And how do you convert those followers into buyers? This class is ideal for people who are ready to take their basic Instagram strategy to the next level. It's perfect for professionals who are already well-versed on Instagram including: community managers,...
Email is one of the highest performing digital marketing channels, requiring its own unique set of content, marketing, and design considerations. However, with the tens of hundreds of emails people receive every day, you must learn how to distinguish your email from the rest. In this session, you’ll learn how to develop and drive email strategy, best practices and principles for getting users to take action, simple strategies and A/B tests...
Santa Monica College @ SMC Bundy Campus, Santa Monica, CA
Discover tips and techniques to promote your business effectively online. Learn how to use Google AdWords and search features to drive traffic to your website. Find out how to make the most of social media sites (Facebook, Twitter, etc.) to help generate business and increase sales. Learn how to use a landing page for special promotions and offers, what makes a successful email newsletter, and more! This class also has a $30 materials fee that...
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