General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.
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General Assembly @ 3858 Walnut St, Denver, CO
Imagine that you have a spreadsheet containing every data point about your customers — their preferences, their web browsing behavior, the products they’ve bought. What would you do with all that information? When you know SQL fundamentals, you can slice and dice that data any way you want, providing critical insights that drive business strategy. SQL provides powerful-yet-simple tools for data analysis and handling. This SQL bootcamp will...
General Assembly @ 2420 17th St, Denver, CO
This is a part time course. In this course, students will learn to plan and execute a marketing campaign, acquire and engage users, and quantify a strategy's success. Unit 1: Digital Marketing Framework & Strategy Business & Customer Strategy Define the core components of a business (value proposition, business model, customer). Explain your business model and write an elevator pitch. Define Digital Marketing, explore its evolution...
General Assembly @ 3858 Walnut St, Denver, CO
This is a 10-week part-time or 1-week accelerated course. The Big Picture: Confidently make—and defend—critical decisions using the results of your data analysis. Skills, Tools, & Strategies: Use Excel, SQL, and Tableau to spot trends and drive business decisions with real-world data. Analytics in Practice: Share your insights and tell compelling stories using data visualizations and dashboards. What You'll Learn: Unit 1: Exploring Data...
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General Assembly @ 3858 Walnut St, Denver, CO
Have you heard about digital marketing but don’t know how to get started? Are you running digital marketing campaigns, but want to learn how other marketers have used online marketing and advertising tools? Do you want to better reach your customers with a relevant message that truly resonates through online channels? This bootcamp is a concise overview of digital marketing that will get your marketing into shape. You'll learn new ways to promote...
General Assembly @ 3858 Walnut St, Denver, CO
As technology changes and more media outlets compete for customers’ time, providing an enjoyable experience is critical to both attracting and keeping users. This class aims to demystify UX by giving a practical and simple introduction to what UX is while also explaining some of its core concepts of usability. This is a field that affects all areas of business — prepare to dip your toes into an ocean of new concepts and ideas that will enlighten...
General Assembly @ 3858 Walnut St, Denver, CO
Geared for marketers, start-up founders, or people building companies via social media, this workshop will share the latest trends in social marketing and strategic tactics to build an integrated community. You will leave with an understanding on how to set objectives, how to develop an integrated social media strategy and how to measure success on social media. Takeaways How to set objectives for social media How to develop an integrated social...
General Assembly @ 3858 Walnut St, Denver, CO
If you know the basics of Microsoft Excel and want to take your knowledge to the next level, then this hands-on bootcamp is for you. Whether you are in business, management, or simply interested in getting more organized, this Excel bootcamp will cover the tools and functions you need to automate or enhance the way you analyze and restructure your data. Dive into formula writing, combining formulas, creating basic to intermediate charts, and, of...
General Assembly @ 3858 Walnut St, Denver, CO
You’re full of ideas, but how do you know which are worth working on? In the first half of the workshop, you’ll learn how to use the MVP (Minimum Viable Product) philosophy to test and validate your ideas with the least amount of work required. The ultimate goal is to get to product/market fit. Take your idea and get moving in the right direction quickly and efficiently. In the second portion of the workshop you’ll learn how to identify...
General Assembly @ 3858 Walnut St, Denver, CO
Bring your creative ideas to life with Adobe Illustrator, the industry-standard vector graphics software, used by designers and illustrators who want to create digital graphics, logos, illustrations, and original typography. This workshop is designed to get you up and running with Adobe Illustrator in just one day. The focus will be on step-by-step instruction leading students through the most important tools and concepts in Illustrator....
General Assembly @ 3858 Walnut St, Denver, CO
This one-day bootcamp is geared towards beginners with little or no prior experience and provides a full introduction to programming fundamentals using JavaScript. You will be introduced to some of the tools that will help you approach programming in a systematic way including flow charts and pseudo-code. Building on that foundation we will use JavaScript, the language of the web, to play with all of the basic structures of most modern programming...
General Assembly @ 3858 Walnut St, Denver, CO
When is the last time you brushed up your resume? The job market is an everchanging environment and consequently, new trends are always emerging in resume appearance and marketability. In the competitive Denver market, it is important to submit cohesive, thoughtful and clean looking resumes that set you apart from other candidates. During this workshop, learn how to showcase your strengths and avoid common mistakes so that your resume accurately...
General Assembly @ 3858 Walnut St, Denver, CO
Search engine optimization (SEO) is about improving the visibility of a website in “organic” (non-paid) search engine results. This no nonsense introduction will pull back the veil and unmask this mysterious thing called SEO, helping you to understand and start using it. You will be able to start improving your website’s rankings in the search engines. You’ll learn why your website needs SEO, what are the most important things you need to...
General Assembly @ 3858 Walnut St, Denver, CO
Targeted at startups who need to generate more traffic to their site, as well as those that are not converting traffic into leads or sales, attendees will learn how to create a cohesive online presence and social media strategy.
General Assembly @ 3858 Walnut St, Denver, CO
Due to the current health concerns, all GA short-form events, workshops & bootcamps will temporarily be held online - including this one. Registered participants will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this offering will close 2 hours prior to the session start in order to allow all students ample opportunity...
General Assembly @ 3858 Walnut St, Denver, CO
Are you in the process of building a web site or an app and are intimidated with Illustrator? Are you transitioning into web design and need high-fidelity tools to build mockups? Bohemian Coding’s Sketch is an essential tool in the design community and is already in use by many fortune 500 companies. In this hands-on workshop you’ll be learning from a practitioner who will walk you thru this award winning yet approachable software. We will start...
General Assembly @ 3858 Walnut St, Denver, CO
Sketch is an outstanding design tool that is fast, easy to use, and a great alternative to Adobe Illustrator, Photoshop and XD. This design program is cutting edge and empowers users in the fields of visual design, user interface design (UI), and user experience design (UX) to quickly create website mockups with clickable prototypes, all within one program. This one evening class will help designers become quickly accustomed to the benefits of using...
General Assembly @ 3858 Walnut St, Denver, CO
Fascinated by data visualization but don't have any experience beyond charts in Excel or Powerpoint? Supercharge your data and your career with this action packed workshop on Tableau. This class aims to take students with no prior experience and make them functional Tableau practitioners by the end of the workshop. It provides a comprehensive introduction to the visual techniques that are employed when describing, analyzing, and communicating data...
General Assembly @ 3858 Walnut St, Denver, CO
WordPress is the premier content management system for those seeking an easy, user-friendly way to set up and maintain a website. In this class, you’ll walk through the basics of getting your site live quickly and discover various free templates as well as premium resources that require little to no coding skills and will have your site looking polished and professional. Once your site has gone live, you’ll learn how to update and maintain...
General Assembly @ 3858 Walnut St, Denver, CO
The Excel at Excel workshop is designed for students who are relatively familiar with other office productivity software, for example Microsoft Word. (The students who succeed the most are comfortable using a computer and navigating around desktop programs on their own). It introduces a range of Excel topics giving students a taste of the potential that can be achieved with Excel. It touches briefly on everything from navigation and layout to using...
General Assembly @ 3858 Walnut St, Denver, CO
Content Strategy Masterclass: Cultivate Your Brand, Grow Your Audience Recommended for current or aspiring content managers, strategists, bloggers, and entrepreneurs. This class will teach you how to create an emotional connection with your followers. You will walk away with actionable tips & tricks to achieving organic, high-quality growth and engagement with your audience. Contrary to popular belief, you don't have to be a black hat SEO expert...
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