Discover the Best Social Media Marketing Classes in Denver
Social media plays a pivotal role in business advancement as it is one of the easiest ways to reach a desired audience. With the right social media marketing campaign, a business can increase its sales, viewership, and following. That is why these marketing professionals are in such high demand. Businesses are able to attract future customers by posting an eye-catching photo, a heartwarming post, or a relatable video. Although this act seems as simple as clicking a button, creating a successful marketing campaign is an involved process. This style of marketing requires planning a clear strategy, incorporating creative tactics, developing strong bonds with consumers, and increasing revenue. In addition, there are many opportunities for career advancement as these professionals are needed across a plethora of industries.
Best Social Media Marketing Classes & Schools in Denver
Social Media Industry and Portfolio Noble Desktop – Interactive Online Classroom
There is a Social Media Industry and Portfolio designed to help students construct a professional portfolio and kickstart a social media marketing career. This capstone course provides students with hands-on experience with current marketing techniques through a creative earn-first marketing project that can be added to a portfolio, resume, or current social media account. In addition, you will also learn ways to develop your social media presence and expand brand awareness. You will work with various social media platforms but particularly focus on building up a polished LinkedIn page. This course results in a more comprehensive understanding of social media marketing and a more well-developed network.
Prerequisites: Students should have an understanding of social media equal to the Social Media Marketing Certificate.
Duration: This course spans four weeks and has four sessions, each lasting seven hours.
Cost: $975
LinkedIn Marketing Bootcamp Noble Desktop – Interactive Online Classroom
Noble Desktop provides a LinkedIn Marketing Bootcamp that provides an extensive overview of the popular networking application, LinkedIn. This workshop analyzes successful advertising strategies and introduces new ways to boost engagement. You will learn how to curate content that is appealing and effective in its purpose, but also learn how to utilize the platform to its full potential. For example, you will learn how to use analytics tools, search features, and other beneficial functions on LinkedIn. By the end of this course, you will feel more capable of expanding your presence on this popular networking platform thanks to your well-developed LinkedIn profile and enhanced social media marketing skills.
Prerequisites: There are no specific prerequisites.
Duration: This is a one-day workshop that lasts seven hours.
Cost: $425
Digital Marketing Bootcamp University College University of Denver – 2211 South Josephine Street, Denver, Colorado 80210
The Digital Marketing Bootcamp helps students understand the basic principles of digital marketing. In particular, students will practice marketing skills such as utilizing Search Engine Optimization (SEO), tracking analytics across platforms, gaining a following, and monetizing social media accounts through paid advertising. Students in this course will obtain a network of professionals to seek employment with as well as a short-term paid internship, a certificate, and other professional resources. With the combined real-world experience and the interactive classroom setting, this course will prepare students for a career in marketing.
Prerequisites: Students should have a foundational knowledge of marketing principles. Having access to a brand social media account is preferred, but not necessarily required.
Duration: This is a part-time course that lasts 18 weeks.
Cost: There are varying options for residents and non-residents.
Digital Marketing Certificate Colorado Mountain College – 802 Grand Avenue, Glenwood Springs, Colorado 81601
The interactive Digital Marketing Certificate provides students with a certification in website design, Search Engine Marketing (SEM), and e-commerce. In particular, students will analyze trending media tactics and learn ways to implement successful marketing strategies within any given social media post. This course prepares students for a career in a number of positions, including a Public Relations Specialist, Digital Marketing Manager, Web Designer, and Content Creator.
Prerequisites: There are no specified prerequisites.
Duration: This is a 21-credit hour course.
Cost: Tuition varies depending on residency status, classroom format, and degree type.
Denver Industries That Use Social Media Marketing
Denver has a booming economy, thanks in part to the tourism, beverage production, and finance industries that have developed over the years. Companies within these industries rely on social media marketing heavily to draw in more customers and increase sales. There are many social media marketing firms in this area as well. Blue Bear Creative, Fruition, Booyah Advertising, Boundless Agency, Labyrinth Digital, Pico Digital Marketing, Vivial, Tuff, Incite Response Inc., and Metric Theory are some of the many marketing agencies in the area.
Tourism
People flock to Denver every year to experience the beautiful scenery, exciting nightlife, and rigorous outdoor activities. As a result, there are many tourist industry businesses and accommodations, creating a competitive market. In order to stay relevant, these businesses require social media marketing professionals to successfully promote their services and products. The right Marketing Manager will craft creative campaigns that boost sales, increase follower engagement, and draw in new opportunities. With a thriving tourism industry, Denver has plenty of employment opportunities for marketing specialists. These locations include Blair Hare Travel, Trowley Travel, Marriott, Clever Adventures, Halcyon Hotel Cherry Creek, Funtastika Travels, Live Love Learn Travel, and Intrepid Travel.
Beverage Production
Denver is home to a plethora of beverage production companies, including everything from soda to spirits. Companies hire marketing professionals to run their social media accounts and promote their products to increase sales, acquire more followers, and expand the brand further. These Marketing Managers are required to craft a narrative surrounding the brand and build a more dynamic social media presence through posting engaging content and customer interaction. The Pepsi Company, Slicker Beverage Insights, Stonebridge Companies, Northwood Hospitality, Mr. B’s Wine and Spirits, Denver Beverage, Breakthru Beverage Group, Total Beverage Thornton, and the Molson Coors Beverage Company are among some of the many beverage production companies in the area who hire social media marketing professionals.
Financial Services
In Denver, there are many financial institutions such as banks, insurance agencies, and investment companies that hire social media specialists to promote their services. Financial marketing requires competency and trustworthiness. These professionals are tasked with creating campaigns that are direct and honest about the advertised services, yet paint the services in an enticing and worthwhile manner. In addition, these marketing professionals are responsible for building healthy customer relationships through advertisements by relating to the local area or the everyday person. These marketing professionals use an impressive blend of technical and creative techniques. Some financial services in Denver include E.A. Buck Financial Services, Western Union, Independent Financial, Chatham Financial, Transamerica, CoBank, Truist, First Western, Caribou, Janus Henderson Investors, IMA Financial Group Inc., EverCommerce, and Lincoln Financial Group.
Social Media Marketing Jobs & Salaries in Denver
In particular, the greater Denver area is among the top ten highest-paying areas for Marketing Managers to live in, with an annual salary of $180,000. Neighboring cities of Fort Collins and Boulder are also included in this list, so the demand for social media and marketing experts in this area is high.