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Near North Side Classes Chicago, IL
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Social Media For Your Startup or Small Business
General Assembly @ 444 N Wabash Ave, Chicago, IL
Whether you like it or not, Social Media is here to stay. For most small businesses and start-ups, social media is critical in increasing brand awareness and reaching potential customers. This class is perfect for business owners, marketing managers and anyone who wants to learn how to develop a social media strategy for their business. Find out which networks are right for your business, how to reach new audiences, learn key strategies to develop...
Break Into Digital Marketing
General Assembly @ 444 N Wabash Ave, Chicago, IL
To grow a brand, a company needs savvy marketing. Discover what it’s like to be a digital marketer — for a startup, Fortune 500, or your own homegrown company — from our panel of experts. They’ll cover a typical day in their role, how digital marketing translates across various industries, areas of career opportunity and growth, and more so you can explore how these skills can improve your professional life. What You’ll Take Away: ...
LinkedIn Workshop for Career Changers
General Assembly @ 444 N Wabash Ave, Chicago, IL
This workshop is for you if you are ready to take control of your career. Learn to leverage the power of the ultimate job search tool, LinkedIn, a platform that boasts 332+ million users and is used by 93% of recruiters. In this workshop, you will learn how to develop and maintain a strong LinkedIn profile that includes a work portfolio, a powerful Summary that lets your personality shine through, and a results oriented Experience section. A...
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Introduction to Growth Hacking
General Assembly @ 444 N Wabash Ave, Chicago, IL
As a startup, it can be very difficult to build brand awareness. People must first hear about your business in order to engage with it or purchase a product. In this class we’ll review some of the best growth hacking techniques to expand your following and audience size in order to create more brand awareness and higher conversions. This class will focus on very tangible and actionable insights that you can take back and use right away. It’ll...
Simplybe. Agency's Guide to Instagram
General Assembly @ 444 N Wabash Ave, Chicago, IL
Staying relevant is a challenge for any brand. Are you willing to accept that challenge? Join us for an evening of branding and expanding on one of the most powerful and relevant marketing tools: Instagram. With the help of @simplybeagency's Creative Director, Aleksa Narbutaitis (@alnarbuu), you will define your brand identity, create the right visual aesthetic, and learn how to bring your brand’s story to life. During this 2-hour workshop, you...
Getting Unstuck, Part 2: Career Mapping & Change
General Assembly @ 444 N Wabash Ave, Chicago, IL
Full Course Name: Getting Unstuck, Part 2: Career Mapping, Navigating Change & Micro-Goal Setting In the second part of this 3-part series you’ll learn career mapping techniques to do anything from make a complete career pivot, position yourself for a promotion, move across the country for a new job (or before you land a new job), or any other major professional change. You’ll walk away with clearly defined “micro-goals” and understand...
Social Media Strategy Mapping
General Assembly @ 444 N Wabash Ave, Chicago, IL
Social media initiatives don’t start when you register a Facebook or Twitter account and start posting announcements, it begins much sooner. In this workshop, you’ll be taken through a 6-step methodology that will help guide your efforts to develop an actionable social media strategy. You’ll learn how to structure your social media efforts, deploy your resources, and ultimately launch a social media campaign that is professional and provides...
Build Your Professional Brand on LinkedIn
General Assembly @ 444 N Wabash Ave, Chicago, IL
This series is perfect for professionals looking to move to the next level in their career. Learn how to outline content themes that align with your professional brand story for a stronger profile. Whether you are looking to move up, pivot your focus, or find the right next role, build a professional story that helps you stand out. In this four-part series, you’ll learn and apply best practices to enhance your LinkedIn profile for increased searchability,...
Coding for Beginners: HTML and CSS
General Assembly @ 444 N Wabash Ave, Chicago, IL
HTML and CSS are the fundamental building blocks of the web. Whether you're a beginner who wants to get started in web development, a designer looking to hand-code their concepts, or a marketer who wants a little more control over their CMS, you'll need to know HTML and CSS to get the job done. This session, designed for the beginner programmer, will assume no previous coding knowledge. We'll go over key coding terminology and principles, introduce...
Getting Started with Wordpress
General Assembly @ 444 N Wabash Ave, Chicago, IL
WordPress is the premier content management system for those seeking an easy, user-friendly way to set up and maintain a website. In this class, you’ll walk through the basics of getting your site live quickly and discover various free templates as well as premium resources that require little to no coding skills and will have your site looking polished and professional. Once your site has gone live, you’ll learn how to update and maintain...
Branding 101: Build a Unique Brand that Attracts
General Assembly @ 444 N Wabash Ave, Chicago, IL
People often think of branding as just a logo, business cards, and their website. But a brand is so much more than that. In today’s saturated digital market your branding can be used as a business strategy in helping you stand out from the crowd. By creating a strong brand architecture, value proposition, and brand communications, you can connect with your core consumer around your unique selling point, vision, and core values and create marketing...
Chicago’s First Progressive Movement
The Newberry @ 60 W Walton St, Chicago, IL
With a focus on Avant Garde writer Mary Field Parton, this class will put today's progressive movement in historical context and draw parallels between it and its predecessor from a century ago. The life of Avant Garde writer and progressive crusader, Mary Field Parton (1878-1969) serves as a means of understanding the intellectual and political bases of progressivism and the social discontent it fomented in the early 20th century. Parton embraced...
Russia and Its Neighbors: Ukraine, the Baltics
The Newberry @ 60 W Walton St, Chicago, IL
Russia and Its Neighbors: Ukraine, the Baltics, the Caucasus, and the -Stans As current events surrounding Russia shock and puzzle, the world tries to understand, why. This class offers a historical survey of Russia’s relationship with its neighbors, from the time of Russia’s emergence as a nation and a state, through its imperial and Soviet periods, through the turbulent years following the dissolution of the Soviet Union, and up to the tragic...
On the Corner: Storytelling on Chicago Intersections
The Newberry @ 60 W Walton St, Chicago, IL
Drawing on oral histories, personal reflections, and the Newberry’s Chicago collection, class participants will have a chance to co-author Chicago’s past, present, and future. Every Chicago street corner has a story—many stories—where past, present, and future identities intersect. From Little Village to Little Vietnam, Chicago has stories waiting to be told, and every citizen is a co-author of our city’s shared narratives. Drawing on...
The Roaring Twenties and the Making of Modern America
The Newberry @ 60 W Walton St, Chicago, IL
In this class, we will learn about how the 1920s helped create America as a world superpower. The 1920's was an exciting and eventful period of time for the United States and the world. It has been represented as a carefree time after the Great War, but great change occurred and a growing United States grew into a global power. We will learn about how these changes helped create America as a world superpower. Tom Irvine works with technology in...
Curtain Up on Broadway: Magic of Great Musicals
The Newberry @ 60 W Walton St, Chicago, IL
Curtain Up on Broadway: Exploring the Magic of Great Musicals This class will explore the magic of Broadway musicals from the turn of the century up through the present. Everyone enjoys a great Broadway musical! The miracle of this repertoire is that it's so spectacularly varied, with a show to suit every taste. This class will explore the magic of Broadway musicals. The evolution of Broadway musicals is fascinating, moving from the operetta-like...
From Chicago to LA: Art along the Santa Fe Railway
The Newberry @ 60 W Walton St, Chicago, IL
The storied train route has inspired a range of works of art over the years. CLASS DESCRIPTION From architecture and artistry of Indigenous people to paintings, photography, posters, and postcards drawing travelers to the Southwest and beyond, this class investigates the many artistic modes related to traveling along the famous train route from Chicago to Los Angeles. Margaret Denny is an independent historian with a PhD in Art History (UIC 2010)....
Literary Capital of the West
The Newberry @ 60 W Walton St, Chicago, IL
Literary Capital of the West: Chicago Writing before 1890 This course explores the evolving relationship between Western and urban identities in Chicago writing from the 1840s through the 1880s. Histories of Chicago literature often start around 1890, with the urban sketches of writers like Finley Peter Dunne. Chicago’s antebellum literature, however, was very different, aimed at rural readers in the city’s railroad empire. After the Civil...
African Murder Mysteries
The Newberry @ 60 W Walton St, Chicago, IL
In this class, we’re traveling to Africa to examine mysteries from the continent over five weeks. Class Description This five-week class will explore the rich history of murder mysteries in Africa. Each week, we will read and discuss a mystery from a different country and author, exploring how mysteries became popular in Africa. We will consider points that make African mysteries unique, including politics, racial tensions, economics, and outside...
Clash of the Titans: Russo-German War 1941-1945
The Newberry @ 60 W Walton St, Chicago, IL
On June 22, 1941, during World War II, Adolf Hitler unleashed an army of 3 million for a blitzkrieg conquest of the Soviet Union. For the next 4 years, over 10 million German and Russian forces remained locked in combat over an unprecedented 1,500-mile front that stretched from the Arctic to the Caucuses. The siege of Leningrad and the battles of Stalingrad and Kursk are epic chapters in the history of warfare. This class will focus on the...
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