Discover Classes. Earn Rewards.

Intro to Google Ads

at General Assembly - Near North Side

(2104)
Course Details
Price:
$45 8 seats
Start Date:

Tue, Aug 20, 6:00pm - 8:30pm

Next start dates (1)

Location:
Near North Side, Downtown/Loop
444 N Wabash Ave 5th Fl
Btwn E Illinois & E Hubbard Streets
Illinois City, Illinois 60611
(Map)
Share:
Important:
A computer will not be provided.
Purchase Options
Description
Class Level: Beginner
Age Requirements: 18 and older
Average Class Size: 20
Teacher: Heidi Massey

What you'll learn in this sem training:

Google AdWords is designed to help you reach potential customers at the exact right moment. This workshop will walk you through what you need to know to get started with this highly powerful, highly technical, advertising platform. Students will learn keyword audience targeting, how to design effective ad copy, and how to estimate you ad’s success.

Takeaways
  • Define key advantages to creating a Google ad campaign
  • Explain the difference in volume between low and high intent search campaigns
  • Understand how Google ranks ads based on how much you bid and the quality of your campaign
  • Use tools to analyze how effective keywords are at generating clicks and leads
  • Describe the impact that ad relevance has on converting prospects to users and customers
  • Learn strategic methods to create effective ad copy
Prereqs & Preparation
Please bring a laptop, pencil, and paper.

School Notes:
For students enrolling in 12 week part time and immersive classes, it is not recommended that you book more than one class simultaneously.

Still have questions? Ask the community.

Refund Policy
If you can't make it to a class/workshop, please email us at [email protected] at least 7 days before the scheduled event date. No refunds will be given after this timeframe.

Map

Google Map

General Assembly

All classes at this location

Start Dates (2)
Start Date Time Teacher # Sessions Price
6:00pm - 8:30pm Heidi Massey 1 $45
6:00pm - 8:30pm Heidi Massey 1 $45

Benefits of Booking Through CourseHorse

Booking is safe. When you book with us your details are protected by a secure connection.
Lowest price guaranteed. Classes on CourseHorse are never marked up.
This class will earn you 450 points. Points give you money off your next class!
Questions about this class?
Get help now from a knowledge expert!
Questions & Answers (0)

Get quick answers from CourseHorse and past students.

Reviews of Classes at General Assembly (2,089)

(2089 Reviews)
Intro to Google Ads
Reviewed by Gina M. on 5/16/2019
She was great, very considerate of our questions
loading...
Similar Classes

School: General Assembly

General Assembly

General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

What began as a co-working space in...

Read more about General Assembly

CourseHorse Approved

This school has been carefully vetted by CourseHorse and is a verified Chicago educator.

Ready to take this class?
BOOK NOW
Taking this class for work? Get exclusive perks & discounts for free.
Loading...