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General Assembly
Upcoming Classes in Boston

(4.3-star rating across 2637 reviews)

General Assembly provides the necessary tech skills, career advice, and networking opportunities to prepare individuals for careers in coding, data, or UX design. With courses lasting as little as three months and requiring no previous experience, General Assembly has graduated over 40,000 students worldwide since 2011.

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General Assembly

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Project Management Workshop

General Assembly

Whether you’re a designer, a developer, or an entrepreneur who’s looking to get your own company off the ground, knowing how to efficiently lead a team and complete a project is an essential element of success. In this workshop, you’ll get an introduction to the project management processes that can help maximize your team’s performance. You’ll learn about the major project phases, and gain the tools and resources you’ll need to increase...

(2637) Beginner 18 and older

Introduction to Adobe Photoshop

General Assembly @ 125 Summer St, Boston, MA

Registered participants will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this offering will close 2 hours prior to the session start in order to allow all students ample opportunity to have the technology enabled. Bring your creative ideas to life with Adobe Photoshop, the professional digital imaging standard, used by...

(2637) Beginner 18 and older

Design Your Ideal Life: How to Achieve Real Success

General Assembly @ Online Class Livestream, Online, MA

Your life is a long time. You might as well really love the one you have! Instead of following the herd and finding yourself unfulfilled and frustrated, why not design yours to be the way you want? We're surrounded by innovation and endless resources but the key to designing your ideal life lies within, if you just know how to access it, whether it's improving what you're doing or building something new. Takeaways How to foster and expand self-efficacy...

(2637) All levels 18 and older
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Instagram Master Workshop

General Assembly @ Online Class Livestream, Online, MA

Instagram continues to dominate the social media landscape and hit 1 billion monthly active users in June 2018. This visually appealing platform is here to stay and a top-recommended platform for brands and businesses. Nearly 80% of Instagram users follow a business. In this special Instagram Master Workshop, you will learn the ins and outs of how to build and grow your brand’s presence on Instagram. We’ll cover the latest features from managing...

(2637) All levels 18 and older

How to Work from Anywhere: A Practical Guide

General Assembly

Whether you are a recent college grad looking to mix your career with adventure, an accomplished professional with a taste for more freedom, or a single parent looking to spend more time with those who matter most, we will break down the seemingly intimidating task of creating a professionally satisfying remote lifestyle, into simple actionable steps. During this class, a Digital Nomad experienced in Telecommuting and Remote Entrepreneurship/Freelancing...

(2637) All levels 18 and older

Public Speaking and Presentation Skills for Introverts

General Assembly @ Online Class Livestream, Online, MA

Tired of feeling anxious when presenting yourself or your business to clients, or when hanging around all those back-slapping extroverts at cocktail parties? If so, this workshop is for you! By joining us you’ll learn: How to manage your public speaking nerves How to create the right communication mindset How to be authentic and likable in crowds How to look like you belong in the spotlight (because you do) How to tell a thoughtful and...

(2637) All levels 18 and older

Rapid Innovation Workshop

General Assembly

Whether you work in a traditional business or a startup, you've almost certainly heard the word innovation mentioned again and again. But what does it really mean and how can you make it actually make it happen in your organization? This hands-on Rapid Innovation workshop will demystify innovation for you and equip you with the exact techniques and insights you need to quickly generate, formulate and test your ideas. You’ll take part in hands-on...

(2637) Beginner 18 and older

Introduction to Google Ads

General Assembly @ Online Class Livestream, Online, MA

Want a hands on workshop for Google AdWords? This 3-hr crash workshop will walk you through the strategy, campaign build, and optimization skills you need to get started with Google AdWords - the world's most powerful and effective advertising platform. By the end of the class you will have identified business goals and high intent keywords, set up you own campaign, played around with the Adwords platform, used best practices to optimize ads for...

(2637) Beginner 18 and older

Brand Strategy Workshop

General Assembly @ Online Class Livestream, Online, MA

Today’s hyperconnected world requires brands to be more and more interactive—gone are the days when simply a logo and catch phrase will do. With a click of a button, customers can easily facilitate a dialogue—whether positive or negative, in 140 characters or more—with companies both large and small. This comprehensive workshop dissects the key components of building a successful brand strategy and its application including: brand definition,...

(2637) Beginner 18 and older

Lean Marketing for Startups and Small Businesses

General Assembly @ Online Class Livestream, Online, MA

If you're a startup or small business, you're likely time-poor and resource constrained, so on top of growing your business and acquiring users and customers, how do you also market your company brilliantly? If you want to reduce your marketing mistakes and increase your successes—this is the class for you. Packed with practical tips on how to fast track your business growth through proven lean marketing strategies, this 3-hour session will...

(2637) All levels 18 and older

Understanding The Buyer Journey

General Assembly

The difference between yesterday’s marketing vs. modern marketing primarily resides in the time, energy, effort and budget spent between the top, middle and bottom of the buyer’s journey. In yesterday’s marketing all brands indeed produced content. However, the priorities on content production and distribution looked more like an "upside down funnel”. Which is exactly the opposite of what the buyer’s journey looks like. But how does the...

(2637) All levels 18 and older

Python for Beginners

General Assembly @ 125 Summer St, Boston, MA

Explore the intersection of coding and data with General Assembly. During our Python-focused introductory workshop, you’ll learn to harness the power of an essential programming language for data scientists and use it to drive accurate business insights. Working with real-world examples, you’ll: Touch on fundamental Python programming techniques and tools. Discover the history of Python and how it compares to other programming languages....

(2637) Beginner 18 and older

Intro to Content Strategy

General Assembly @ 125 Summer St, Boston, MA

The most meaningful brand communications put people first. They understand the platform where their content is being consumed. They make a person feel differently about a brand. It’s not intrusive or and interruption, it’s an augmentation of the experience the person is already having. A good content strategy for marketers takes a brand’s business and communications goals and transforms them from ads (intrusive) to stories (interactive) to...

(2637) Beginner 18 and older

Social Media Strategy for Nonprofits

General Assembly @ Online Class Livestream, Online, MA

Capture your audiences on social media by gaining a key understanding of the differences across all social platforms and how to best use each. In this workshop we’ll discuss audience types, engagement rates, content strategy, social media mapping, and other key factors to making your platforms stand out from the crowd. Takeaways You’ll walk away with free resources, knowledge on how to design and obtain high-quality content, and ideas for...

(2637) All levels 18 and older

Getting Started with Wordpress

General Assembly @ Online Class Livestream, Online, MA

WordPress is the premier content management system for those seeking an easy, user-friendly way to set up and maintain a website. In this class, you’ll walk through the basics of getting your site live quickly and discover various free templates as well as premium resources that require little to no coding skills and will have your site looking polished and professional. Once your site has gone live, you’ll learn how to update and maintain it...

(2637) Beginner 18 and older

Personal Branding For Entrepreneurs & Consultants

General Assembly

“People don't buy what you do, they buy why you do it”. Most of us have heard this quote from Simon Sinek, but as a busy entrepreneur it can be challenging to consistently demonstrate your “Why” through the content you create and how you present yourself online. Defining your Personal Brand is the key to attracting the right prospects and business partners. As the Business Development Expert-in-Residence at Entrepreneur magazine I’ve been...

(2637) All levels 18 and older

Resume and Linkedin Fundamentals

General Assembly

Resume and Linkedin Fundamentals: Telling Your Professional Story The average time recruiters spend reviewing your resume is 6 seconds. Yes, 6 seconds. And LinkedIn? 94% (maybe more) of recruiters vet candidates using LinkedIn. So, what does this mean for you? You need your Resume and your LinkedIn Profile to be strategically crafted when you’re job hunting or even just networking. Maybe you’re trying to make a transition, explore new opportunities,...

(2637) Beginner 18 and older

Digital Marketing: Key Concepts and Metrics

General Assembly @ 125 Summer St, Boston, MA

The digital landscape is moving at a lightning fast pace. Every industry has been affected by the advances in digital, from retailers to brands and agencies. This class covers the fundamentals of digital marketing, and introduces you to the key channels, concepts and metrics. Grasp online marketing basics, get your head around the technical jargon and determine how and where your business fits into the digital world. Takeaways Overview of digital...

(2637) All levels 18 and older

Personal Branding Workshop

General Assembly

Brands are most commonly thought of in the context of companies, but have you ever thought of branding yourself? Whether you’re considering a career change, interested in turning your side hustle into a full time job, or want to ensure that your name is thought of first when a new opportunity slides across your boss’ desk, we should all be focused on identifying the standout qualities and characteristics that make us the right person for the...

(2637) All levels 18 and older

Paid Social for the Win: FB + Instagram Advertising

General Assembly @ Online Class Livestream, Online, MA

Facebook is a juggernaut with over 2.27 billion monthly active users and Instagram now has over 1 billion monthly active users. In this workshop you will get insights and practical lessons from the field, you’ll learn how to make the most of the Facebook advertising ecosystem (Facebook, Instagram, Messenger, Whatsapp, Audience Network) in this fast-paced, hands on class. We’ll focus on highly specific hacks that will help you cut through the...

(2637) All levels 18 and older
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