Instagram for Entrepreneurs Workshop

Learn how to craft a winning Instagram strategy that connects & engages your audience, grows your followers and turns them into loyal customers. You'll walk away with the best Instagram practices that will allow you to define a more robust social message that resonates well with your brand.

Who is this workshop for?

• Anyone who either manages or is interested in managing an Instagram Business account. This workshop is not appropriate for total beginners.

Registered students will be notified 24 hours in advance of this program with information on how to log in to the Zoom Meeting Room and other tools you’ll need for the session. Registration for this class will close 2 hours prior to the session start in order to allow all students ample opportunity to have the technology enabled.

Takeaways

• Build a cohesive Instagram strategy
• Set clear and realistic S.M.A.R.T. goals -Define and understand your target audience
• Set visual & editorial brand guidelines
• Create content that connects and engages your audience
• Learn best Instagram practices, all the ins and outs
• Cover Instagram Stories & Instagram Business Tools
• Understand the Instagram algorithm, hashtags and analytics

• Get a brief overview of Instagram Ads

Preparation

• Bring your phone. Make sure to switch your Instagram account into a business account if you haven’t already done so.
• You will need access to a laptop or computer with a working webcam and microphone as well as a strong internet connection.
• This course will occur completely online using Zoom and Slack.
• Course set up information will be emailed to all students signed up around 24 hours before (and again an hour before) your course launches.