Google Analytics for Businesses

The Career Center »
Price:
$390
Start date:
This class has ended. Save to Wish List to find out when new dates are added.
 
Mon, Jun 18: 5:45pm - 09:15pm
Tue, Jun 19: 5:45pm - 09:15pm
Location: Murray Hill
185 Madison Ave Suite 1104
(Btwn East 34th & 35th Streets)
New York, NY 10016
(Map)

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Class Information

  • Class Level: All levels
  • Age Requirements: 18 and older
  • Average Class Size: 7

What you'll learn in this google analytics training:

You will describe the basics of Google Analytics and its applications.

This course is for any individuals intending to use Google Analytics to strengthen their marketing initiatives and increase the number of conversions or sales from their website.

Students will receive a Certificate of Completion at the end of this course and may retake the same course as many times as they want.

Upon successful completion of this course, students will be able to:
  • describe the basics of Google Analytics.
  • create and activate a Google Analytics account.
  • manage a Google Analytics account.
  • configure goals and funnels in Google Analytics.
  • create filters in Google Analytics.
  • identify and interpret various Google Analytics reports.
Prerequisites:
Students should have a basic understanding of Windows, including how to use files and folders.

Course Content
Lesson 1: Overview of Google Analytics
Topic 1A: Examine Online Marketing and Web Analytics
Topic 1B: Introduction to Google Analytics
Lesson 2: Getting Started with Google Analytics
Topic 2A: Create and Activate a Google Analytics Account
Topic 2B: Integrate Google Analytics and Google AdWords
Lesson 3: Managing a Google Analytics Account
Topic 3A: Explore Google Analytics
Topic 3B: Manage Website Profiles and Users
Lesson 4: Configuring Goals and Funnels in Google Analytics
Topic 4A: Configure Google Analytics Goals
Topic 4B: Build Funnels in Google Analytics
Lesson 5: Creating Filters in Google Analytics
Topic 5A: Create Filters
Topic 5B: Create Customized Filters in Google Analytics
Lesson 6: Working with Google Analytics Reports
Topic 6A: Manage Reports in Google Analytics
Topic 6B: Generate Visitor Reports
Topic 6C: Generate Traffic Source Reports
Topic 6D: Generate Content Reports
Topic 6E: Generate Goals Reports
Topic 6F: Examine Ecommerce Reports
Topic 6G: Customize Reports
Appendix A: Intelligence Reports
Appendix B: In-Page Analytics Report

Interested in an On-Site Class or Custom Program from The Career Center? Request info about private training

Cancellation Policy

There is no penalty for substituting students at any time or to reschedule or cancel within 2 business days of the start of a class. Cancellation must be done via email at [email protected]. Not showing up, not completing and/or not paying are not methods of cancellation.
Any student can retake a fully paid open enrollment public course within 1 year from the date the class was taken, as long as the class is still being offered and there are available seats. All student retake requests must be submitted online at www.careercenters.com/retake.

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Map

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The Career Center
Murray Hill
185 Madison Ave
Suite 1104
Btwn East 34th & 35th Streets
New York, NY 10016

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School: The Career Center

The Career Center has been advancing computer skills in the heart of New York City since 1988, with more than 100 Dual Core computers, spacious classrooms, private tutoring stations, and a friendly, professional staff.

All of our classrooms have full internet and networking accessibility, cli...

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Reviews of Classes at The Career Center

12 out of 13


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Attended: SQL Level 1

SQL Level 1 is a great course to introduce you to writing SQL queries. Starting with the basics, by the end you will understand complex queries with inner or outer joins. Peter was our instructor and his customized course material is very well laid out with practical examples. You work on a local sample database, so you can type notes and test your queries to better understand the output you get. The facility is neat, the equipment is fairly new and ready to use, and beverages are provided.


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I really enjoyed this course. I walked away firm understand of the fundamentals. The teacher was quick and to the point. I'm looking forward to taking more classes soon!


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Need help finding a class? Call 212-729-4088 or email [email protected]