Google Analytics for Businesses

The Career Center »
Price:
$390
Start date:
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Location: Murray Hill
185 Madison Ave Suite 1104
(Btwn East 34th & 35th Streets)
New York, New York 10016
(Map)
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Class Information

  • Class Level: All levels
  • Age Requirements: 18 and older
  • Average Class Size: 7

What you'll learn in this google analytics training:

You will describe the basics of Google Analytics and its applications.

This course is for any individuals intending to use Google Analytics to strengthen their marketing initiatives and increase the number of conversions or sales from their website.

Students will receive a Certificate of Completion at the end of this course and may retake the same course as many times as they want.

Upon successful completion of this course, students will be able to:
  • describe the basics of Google Analytics.
  • create and activate a Google Analytics account.
  • manage a Google Analytics account.
  • configure goals and funnels in Google Analytics.
  • create filters in Google Analytics.
  • identify and interpret various Google Analytics reports.
Prerequisites:
Students should have a basic understanding of Windows, including how to use files and folders.

Course Content
Lesson 1: Overview of Google Analytics
Topic 1A: Examine Online Marketing and Web Analytics
Topic 1B: Introduction to Google Analytics
Lesson 2: Getting Started with Google Analytics
Topic 2A: Create and Activate a Google Analytics Account
Topic 2B: Integrate Google Analytics and Google AdWords
Lesson 3: Managing a Google Analytics Account
Topic 3A: Explore Google Analytics
Topic 3B: Manage Website Profiles and Users
Lesson 4: Configuring Goals and Funnels in Google Analytics
Topic 4A: Configure Google Analytics Goals
Topic 4B: Build Funnels in Google Analytics
Lesson 5: Creating Filters in Google Analytics
Topic 5A: Create Filters
Topic 5B: Create Customized Filters in Google Analytics
Lesson 6: Working with Google Analytics Reports
Topic 6A: Manage Reports in Google Analytics
Topic 6B: Generate Visitor Reports
Topic 6C: Generate Traffic Source Reports
Topic 6D: Generate Content Reports
Topic 6E: Generate Goals Reports
Topic 6F: Examine Ecommerce Reports
Topic 6G: Customize Reports
Appendix A: Intelligence Reports
Appendix B: In-Page Analytics Report

Refund & Cancellation Policy

Students will receive an acknowledgement of their request within 24 hours and will get a final confirmation as to the availability of the requested retake 48-72 hours before the date of the requested class. Retake availability is dependent on the class running with an empty seat. If the student does not receive confirmation they should email at [email protected] or 212-729-4088 to confirm the status of their request.

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Map

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The Career Center
Murray Hill
185 Madison Ave
Suite 1104
Btwn East 34th & 35th Streets
New York, New York 10016

All classes at this location

School: The Career Center

The Career Center has been advancing computer skills in the heart of New York City since 1988, with more than 100 Dual Core computers, spacious classrooms, private tutoring stations, and a friendly, professional staff.

All of our classrooms have full internet and networking accessibility, climate-control,...

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Reviews of Classes at The Career Center

(44 Reviews)


Attended: Microsoft Word 2010 Level 1

I was unaware that it did not cross over to Mac , but I did learn what all the icons meant- which was helpful in its' own way. I was surprised however that we really did not work on an actual document of our own to implement and question techniques. The reason I am giving 3 stars is that I thought Stu was unnecessarily rude to one of the students and he could not hide his frustration. I understand that she was being vague, etc. , but I really felt he could have handled himself in a more professional manner, especially since he is an educator.


Attended: SQL Level 2

Great class, covered everything in the syllabus, instructor answered all questions!


Attended: SQL Level 1

Anonymous gave this class 4 out of 5 CourseHorse stars.


Attended: SQL Level 1

Anonymous gave this class 5 out of 5 CourseHorse stars.


Attended: SQL Level 1

Anonymous gave this class 4 out of 5 CourseHorse stars.

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Need help finding a class? Call 212-729-4088 or email [email protected]
Customer Service: 212-729-4088