Copywriting Courses New York

6 classes
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Copywriting Courses Coming up in New York

Students will learn how to write compelling, crisp copy that stays on brand, weave in search optimization goals to connect with the target consumer, take messages from traditional to new media platforms while maintaining a uniform campaign, collaborate with art directors and account managers, create and alter messages to accommodate various digital

+4700 pts
Th.   Sep 18th - Oct 23rd, 6:45pm

This seminar will cover the core areas of each marketing channel, from offers and propositions to copywriting and design—across digital, direct, and integrated marketing—all with detailed examples and step-by-step tactics. You’ll come away with a firm grasp of direct marketing’s best practices and the practical strategies needed to implemen

+19990 pts
M.T.W.   Sep 15th - Sep 17th, 9am
All levels
Monday September 15 9am - 5pm 3 Sessions $1,999
Monday December 8 9am - 5pm 3 Sessions $1,999
Monday March 23 9am - 5pm 3 Sessions $1,999
Monday June 15 9am - 5pm 3 Sessions $1,999
Other Dates (4)

In this 2-day seminar you will learn the difference between a feature, benefit, and value; understand how to write a creative brief and characterize your best customers; and discover 15 copywriting tips and 6 design tenets According to marketing guru Phillip Kotler, we are now in the “Age of Collaboration” where we are battling for the hearts,


Students will learn essential copywriting terms and techniques. If you're already working as a writer or copywriter, you'll learn from a new perspective while you complete creative assignments to expand your portfolio. Craft sparkling ad copy through creative exercises and practical, hands-on learning. Once you master the basic concepts and structu


The session will cover an integrated approach to successful campaign development; social media, website development, PPC marketing, email, online PR, online copywriting, usability, analytics, and how to adjust for improvement in all of these areas. How would you describe your digital marketing efforts? Do you know which areas need improvement or ev


This course will help you determine the most effective ways to communicate with your company's customer. We will address ways to maintain those core values that sparked customers' interest in the first place while simultaneously making gradual, minor adjustments that keep the company evolving along with the customer. A strong brand identity is the

Need help finding a class? Call 212-729-4088 or email [email protected]